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Public relations

 Subject
Subject Source: Library of Congress Subject Headings

Found in 17 Collections and/or Records:

Business Records

 Series
Accession: 2132-I.
Scope and Content:

Consists of Irv Koons's business records containing correspondence with clients, marketing research studies, and public relations material.

Dates: 1946-1996; Majority of material found within 1955-1985

DuPont Company External Affairs Department photographs

 Collection
Accession: 2004-268
Abstract:

The External Affairs Department was responsible for all company advertising, publicity, and public affairs for E.I. du Pont de Nemours & Company, a chemical company more commonly referred to as the DuPont Company. The collection consists of departmental photograph reference files covering a wide array of the company's activities. It is a comprehensive resource for images showing manufacturing processes, DuPont Company industrial plants and office buildings, aerials and exteriors, employee group and individual executive portraits, and product shots. The bulk of the images date from the 1940s through the 1990s.

Dates: 1801-2011; Majority of material found within 1942-1998

DuPont Company product information collection

 Collection
Accession: 1972-341
Abstract:

In 1952, the DuPont Company created the Product Information section within the Public Relations department. Its function was to produce news releases with photographs about DuPont and its products for indirect publicity and advertising purposes. This collection contains photographs of DuPont Company corporate events and proceedings, product trade shows and fairs, development and manufacturing processes, and the employees and facilities where the products were created. Most of the photographs were taken from the 1930s through the 1950s.

Dates: circa 1895-1968; Majority of material found within 1930-1960

DuPont External Affairs records

 Collection
Accession: 2215
Abstract:

E.I. du Pont de Nemours & Company is a chemical company more commonly referred to as the DuPont Company. The External Affairs Department of the DuPont Company was created on January 1, 1986 by the merger of the Marketing Communications and Public Affairs departments. The records of DuPont External Affairs are divided into two series that reflect the department's principal functions--advertising and public affairs. A large portion of the collection consists of retail sales profiles and trend reports that include background information, research proposals, cost estimates, survey questionnaires, and related correspondence.

Dates: 1979-1989

E. I. du Pont de Nemours & Company, Atomic Energy Division records

 Collection
Accession: 1957
Abstract:

The Savannah River Plant manufactured basic materials required in the production of nuclear weapons, specifically plutonium and tritium. The complex was comprised of five reactors, two chemical separation plants, a heavy water extraction plant, nuclear fuel, and target fabrication facility, a tritium extraction facility, and waste management facilities. The E. I. du Pont de Nemours and Company, Atomic Energy Division records are an expansive and rich collection of materials that document the DuPont Company’s involvement in the Manhattan Project and the company’s continued role in the United States government’s exploration of atomic power and weaponry.

Dates: 1942-1989

E.I. du Pont de Nemours & Company, Public Affairs Department records

 Collection
Accession: 1410
Abstract:

E.I. du Pont de Nemours & Company is a chemical company more commonly referred to as the DuPont Company. The Public Affairs Department began as the Publicity Bureau in 1916, to deal with issues raised by the great increase of business spawned by World War I. Prior to this time, publicity had been handled by the Advertising Division, created in 1911. The Public Affairs Department records contain biographical sketches of deceased officers, employees, and du Pont family members, as well as histories of company plants, predecessor companies, and all line and staff departments. The alphabetical history file contains press releases, memoranda, and pamphlets that were assembled for various public relations campaigns.

Dates: 1912-1983

E.I. du Pont de Nemours & Company web archives

 Collection
Accession: WA-2014-005
Abstract:

In the twenty-first century, the E.I. du Pont de Nemours & Company, better known as the DuPont Company focused on science with a diverse set of interests and products. It operates in more than ninty countries with corporate headquarters in Wilmington, Delaware, and employs more than 60,000 people worldwide, including 10,000 scientists and engineers. This is a collection of websites owned by or affiliated with the DuPont Company, between 2011 and present. Complete web archive is available at https://archive-it.org/collections/2606.

Dates: 2011-2020

Gilpin, Van Trump & Montgomery, Inc. records

 Collection
Accession: 2581
Abstract:

Gilpin, Van Trump & Montgomery, Inc. provided insurance sales and service to property owners. The business was established in 1865 in Wilmington, Delaware, by businessman James Woolley (1818-1886). By the early-to-mid twentieth century, the company specialized in real estate sales and service, as well as mortgages, becoming Delaware's only full-service real estate organization. The records include minutes, corporate histories, publicity material, as well as information on company properties, and documents the company's rise from a small insurance company to a large, multi-service insurance, real estate, mortgage, and investment firm.

Dates: 1788-2012

Insurance & Financial Communicators Association records

 Collection
Accession: 1942
Abstract:

The Insurance & Financial Communicators Association (I.F.C.A.) "is an international organization dedicated to the ongoing professional development of its members in life insurance and related financial services communications." [1] The associations primary objective is to promote the exhange of ideas among its members through educational programs, events, and publications. The primary value of the collection is in its capacity for documenting trends in the marketing of life insurance, and the rationale behind particular advertising campaigns. Case histories and publications aimed at the industry are of most use in this regard. The bulk of the records are of interest only in documenting the internal functions of the organization and the issues which it has perceived as important to the insurance industry.

Dates: 1933-2008

International Housewares Association records

 Collection
Accession: 2245
Abstract:

International Housewares Association is a trade organization that promotes the sales and marketing of housewares. The formation of The International Housewares Shippers Association, and International Business Council, gives assistance to members with global trade issues. Through The Inspired Home, a consumer-based magazine and website, IHA caters to the housewares buyer by directly connecting the industry to its’ consumers. The collection has been divided into seven series: Administrative, Annual Show, International Business Council, International Shippers Association, Membership, Public Relations, and Publications.

Dates: 1938-2014

MCI Communications Corporation photographs and audiovisual materials

 Collection
Accession: 2000-239
Abstract:

MCI Communications Corporation (MCI) was a large telecommunications company. It was organized in October 1963 in Joliet, Illinois, by John D. (Jack) Goeken (1930-2010), as Microwave Communications, Inc. Goeken and his partners were planning to provide point-to-point private line microwave communications between Chicago and St. Louis to small businesses. This large collection documents the activities of the MCI Communications Corporation and its subsidiaries as well as the development of a competitive telecommunications industry in the United States and worldwide. The materials focus on MCI corporate life, public relations, technical operations, and sales and marketing activities. A vast amount of videotapes makes up a significant portion of the MCI collection, however, there are also photographs, slides, digital files, and audio cassette tapes.

Dates: 1915-2001; Majority of material found within 1975-1997

Nicholas F. Pensiero papers

 Collection
Accession: 2138
Abstract:

Nicholas F. Pensiero (1918-2003) worked in the Marketing Division of the Radio Corporation of America (RCA), a leading American electronics company. The papers comprise a portion of Pensiero’s files retained by him after retirement in 1984. They include a variety of pieces relating to the history of RCA and its predecessor, the Victor Talking Machine Company. There are memoirs (copies) of two RCA engineers, an advertising scrapbook dating from 1938 to 1942, and a set of dust jackets for 78rpm records dating from 1912 to 1938.

Dates: 1904-1984; Majority of material found within 1974-1984

Philadelphia Phillies records

 Collection
Accession: 1752
Abstract:

The Philadelphia Phillies are an American professional baseball team based in Philadelphia, Pennsylvania, where they compete in the National League. The team was founded in 1883 by Alfred J. Reach (1840-1928), who purchased the Worcester, Massachusetts, professional baseball club and moved it to Philadelphia. The records of the Philadelphia National League Club document the Philadelphia Phillies professional baseball organization, and includes various papers and records from the National League and Major League Baseball in general, primarily dating from the 1950s through the 1970s.

Dates: 1902-1981

Public Relations Department, 1945-1978

 Series
Accession: 1411-XXVII.
Scope and Contents:

The Public Relations Division series documents NAM’s various public relations campaigns of the 1940s, 1950s, 1960s, and 1970s. There are files documenting the production of NAM sponsored films, campus programs, the impact of various types of advertisements designed to interpret business profits, opinions of NAM members, and relations with the General Federation of Women’s Groups. Included are public opinion surveys, conducted by the Opinion Research Corporation and the Psychological Corporation, that sought to assess the attitude of the American people to big business, as well as public appraisal of the NAM as an organization. For additional Public Relations Division records, see Series I Central Files.

The Public Relations Policy Committee (PRPC), composed of NAM members, approved the work of the Public Relations Division and was very active, particularly in advertising campaigns. Committee members included C. M. Chester (1877-1965), Cloud Wampler (1895-1973), Walter D. Fuller (1882-1964), John Holmes (1891-1961), Malcolm Muir (1885-1979), J. Howard Pew (1882-1971), H. W. Prentis Jr. (1884-1959), and Morris Sayre (1885-1953). The files include meeting minutes, correspondence, and memos. Other files related to this committee can be found in the NIIC records.

Dates: 1945-1978

RCA News and Information Department photographs

 Collection
Accession: 2464-68
Abstract:

The RCA News and Information Department served a public affairs role for RCA corporate headquarters at Rockefeller Center in New York City. The collection contains photographs and negatives created or commissioned by RCA that document much of RCA’s history and activities. Many of the photographs were organized by the News and Information Department into subjects that cover the history of radio, television, communications, and consumer electronics, with a particular emphasis on RCA”s role in that history. Additional photographs are grouped by RCA division and document their specific achievements, with the RCA laboratories being especially prominent. This collection also contains a large number of photographic negatives that were taken by the public relations firm, Carl Byoir & Associates, which showcase many of RCA’s products, events, and facilities.

Dates: 1860-1985; Majority of material found within 1900-1983

Rubbermaid Inc. public relations miscellany

 Collection
Accession: 2217
Abstract:

Rubbermaid Incorporated is an American manufacturer and distributor of many household items. The collection is comprised of a public relations file consisting mostly of clippings and tear sheets, generally notices of the company in local papers and the trade press. Most deal with company performance, organizational culture, and personnel changes, with particular notices of Stanley C. Gault (1926-2016), CEO from 1980 to 1991.

Dates: 1980-2000

United Air Lines, Inc. records

 Series
Accession: 2554-IV.
Scope and Contents:

The United Air Lines series includes correspondence, mainly between Thompson and President W.A. Patterson dealing with everyday issues concerning the industry and the airline in particular. Also included are sample publications, general policy, and management information manuals, Public Relations Department memorandums, and a brief from a 1943 court case over the bidding rules for air mail contracts.

Dates: 1921-1976; Majority of material found within 1928-1955