Sindlinger & Company: "A Special Study of the DuPont Show of the Month", 1958 January
File — Box: 18, Folder: 22
Accession: 1803Identifier: 1803-I.-F.-11.
Part of collection: E.I. du Pont de Nemours & Company, Advertising Department records (1803)
Dates
- Creation: 1958 January
Scope and Contents
Results of a study whose purposes were to define the size of the audience, correlate the frequency of viewing and certain attitudes toward DuPont, and report the level of sponsor identification and other pertinent data. The study was done during a three-day period following the broadcast of "Junior Miss" and covered four programs.
Physical Storage Information
Select the link below to view all items in this containerExtent
From the Collection: 70 Linear Feet
Language of Materials
From the Collection: English
Additional Description
Access Restrictions
No restrictions on access; this collection is open for research.
Museum Collections and Exhibits Department artifacts are accessible by appointment only. Please contact the museum registrar via askhagley@hagley.org in advance of research visit.
Related Names
Creator
- From the Collection: E.I. du Pont de Nemours & Company. Advertising Department (Organization)
Repository Details
Repository Details
Part of the Manuscripts and Archives Repository
