Found in 4 Collections and/or Records:
In 1952, the DuPont Company organized a Product Information section within the Public Relations Department. Its main purpose was to create news releases accompanied by photographs that would be run editorially by trade journals and newspapers to create inexpensive publicity and indirect advertising. This collection consists of the Fabric master files and Textile reference files maintained by the Product Information Department. The majority of the photographs in the Fashion master files are posed fashion images featuring women modeling clothing made from DuPont synthetic fibers. There are images that feature children’s and men’s clothing as well. The fashion categories have been used as subseries and are as follows: Children and teens; Dress wear; Exports; Home furnishing; Home sewing/fashion fabrics; Hosiery; Intimate apparel; Italian couture; Knit wear; Men’s wear; New York couture; Paris couture; Sportswear/activewear; Swimwear; Touring kits; and Uniforms. Textile reference files contain press releases organized by fiber and then chronologically. The subseries are: Acetate, Dacron, Lycra, Multi-Fibers, Nylon, Orlon, Rayon, Reemay and Zepel.
E.I. du Pont de Nemours & Company is a chemical company more commonly referred to as the DuPont Company. The External Affairs Department of the DuPont Company was created on January 1, 1986 by the merger of the Marketing Communications and Public Affairs departments. The records of DuPont External Affairs are divided into two series that reflect the department's principal functions--advertising and public affairs. A large portion of the collection consists of retail sales profiles and trend reports that include background information, research proposals, cost estimates, survey questionnaires, and related correspondence.
The Butterick Company produced sewing patterns used to make clothing, as well as numerous publications focused on fashion and home clothing design. The company began in 1863 with Ebenezer Butterick (1826–1903) a tailor from Sterling, Massachusetts and his wife Ellen August Pollard Butterick (1831-1871) when they invented the graded sewing pattern, which revolutionized the practice of home sewing. This item is a colorful print showing ladies and girls dresses along with two insets showing several types of hats. The fashions in the print reflect the winter 1876-1877 season.
Joseph Bancroft, an Englishman trained in textile weaving in Lancashire, established his own cotton mill on the Brandywine near Wilmington, Delaware in 1831. This operation became the Joseph Bancroft & Sons Company in 1889, and in 1929 it absorbed the Eddystone Manufacturing Co. These images include plant exteriors and interiors, officials and employees, aerials, workers' housing, machinery, floods, and dams and races on Brandywine Creek as well as many Ban-Lon and Miss America fashion photographs. This collection includes approximately 1060 images covering a period from the late 19th century to the 1960s.