People on the street are interviewed about what they want from a tooth polish. Appeal from Colgate delivers on all. (on same reel with 30-second versions of Polish off the competition and Stewardess)

Animation of a young woman switching to Appeal tooth polish and then living her best life, including getting engaged.

A young woman is jealous that her friend is receiving more attention from a man. The woman decides to brush her teeth using Appeal tooth polish, which makes her smile shiny and white. The man begins to pay attention to her. (on same reel with 30-second versions of Everything you expect and Stewardess)

A young woman is jealous that her friend is receiving more attention from a man. The woman decides to brush her teeth using Appeal tooth polish, which makes her smile shiny and white. The man begins to pay attention to her.

A group of female flight attendants confirm that they prefer to use Appeal tooth polish over Pearl Drop. Appeal ensures their teeth stay shiny and white, which is important if you're going to be a female stewardess. (on same reel with 30-second versions of Everything you expect and Polish off the competition)

Tennis legend Billie Jean King walks around a Bancroft workshop area and discusses the superior craftsmanship of their tennis rackets. "A better brand of tennis."

Burma is shaving cream fit for a Maharaja. The shaving cream is "soaking rich" and more moisturizing than the competitor. Live elephant at beginning.

A man walks around a garment manufacturing factory and urges consumers to buy detergent designed for cold water, like Colgate Cold Power. Norman, Craig & Kummel, Inc. advertising agency

Animated commercial for Colgate's Cold Power laundry detergent. Seamstress discusses washing synthetic fabric clothes in cold water. "It's really funny"

Man urges consumer to try throat lozenge Congestex. 2 versions. "Bite the bullet."

Man urges consumer to try throat lozenge Congestex. Long version. Multiple "bite the bullet" intros. 2 versions. Ending tag line 1: "Because the tooth is mightier than the sword." Ending tag line 2: Ending tag line: "Because the tooth is mightier than the spoon."

A couple can't get rid of their houseguests until they serve Cool & Creamy. The world's first frozen pudding. "It's worth waiting for the thaw." Birdseye. Benton & Bowles.