American Artists Group (AAG) is a greeting card company that aims to popularize contemporary American art by publishing fine reproductions of original paintings, drawings, lithographs, engravings, and etchings by prominent American artists on greeting cards, specifically Christmas cards. This collection encompasses the scope of AAG’s activities from its founding in 1934 into the 2000s. Of particular interest are detailed publicity scrapbooks, more than 200 Personalized Greetings sample albums, and artist files that include extensive correspondence reflecting longstanding personal friendships between company founder Samuel Golden (1895-1963) and AAG artists and offering a picture of the New York City art world from the 1930s to the 1960s.