Box 7
Container
Contains 76 Results:
115C: Foote, Cone & Belding - A Psychological Research Study on the Sales and Advertising Problems of Dial Soap, 1952
File — Box: 7
Accession: 2407Identifier: 2407-I.
Dates:
1952
115E: Foote, Cone & Belding - Dial Soap, 1952
File — Box: 7
Accession: 2407Identifier: 2407-I.
Dates:
1952
116A: McCall Corporation - Proposal for a Psychological Research Study on the Readers of Red Book Magazine, 1952
File — Box: 7
Accession: 2407Identifier: 2407-I.
Dates:
1952
117F: Leo Burnett - A Psychological Ad Effectiveness Test on Three Competitors of Durkee's Margarine, 1952
File — Box: 7
Accession: 2407Identifier: 2407-I.
Dates:
1952
117.1F: Leo Burnett Company - A Psychological Test of Durkee's Margarine Carton -- Preliminary Analysis, undated
File — Box: 7
Accession: 2407Identifier: 2407-I.
Dates:
undated
118A: Geyer, Newell and Ganger - Proposal for a Psychological Research Study on the Sales and Advertising Problems of Conoco Gasoline and Oil, 1952
File — Box: 7
Accession: 2407Identifier: 2407-I.
Dates:
1952
118B: Geyer, Newell and Ganger - Progress Report -- A Psychological Research Study on the Sales and Advertising Problems of Conoco Gas and Oil, 1952
File — Box: 7
Accession: 2407Identifier: 2407-I.
Dates:
1952
118E: Interviewing Conoco Station Attendants, undated
File — Box: 7
Accession: 2407Identifier: 2407-I.
Dates:
undated
118.1E: Benton and Bowles, Inc. - Proposal for a Psychological Research Study on the Sales and Advertising Problems of the Continental Oil Company, 1953
File — Box: 7
Accession: 2407Identifier: 2407-I.
Dates:
1953
118.2A: Continental Oil Company - Proposal on MRP Testing, 1957
File — Box: 7
Accession: 2407Identifier: 2407-I.
Dates:
1957
119F: The J. J. Weiner Company - A Psychological Research Study on the Effectiveness of Eight Bank of America Advertisements, undated
File — Box: 7
Accession: 2407Identifier: 2407-I.
Dates:
undated
119.1A: Avon Products, Inc. - A Research Program for Testing a New Product for Avon, 1960
File — Box: 7
Accession: 2407Identifier: 2407-I.
Dates:
1960
120A: Sterling Advertising Agency - Proposal for a Psychological Research Study on the Sales and Advertising Problems of Swansdown, 1952
File — Box: 7
Accession: 2407Identifier: 2407-I.
Dates:
1952
121A: H. M. Gross Company - Proposal for a Psychological Research Study on the Sales and Advertising Problems of the Beltone Hearing Aid Company, undated
File — Box: 7
Accession: 2407Identifier: 2407-I.
Dates:
undated
122A: Quality Bakers - A Proposal for a Psychological Research Study on the Sales and Advertising Problems of Bread, 1953
File — Box: 7
Accession: 2407Identifier: 2407-I.
Dates:
1953
122C: Quality Bakers of America - A Psychological Research Study on the Sales and Advertising Problems of the Quality Bakers of America, 1952
File — Box: 7
Accession: 2407Identifier: 2407-I.
Dates:
1952
122E: Quality Bakers of America - Techniques Employed in Quality Bakers Study, 1952
File — Box: 7
Accession: 2407Identifier: 2407-I.
Dates:
1952
122F: Quality Bakers of America - A Psychological Survey on the Effectiveness of the Quality Bakers of America Advertising, undated
File — Box: 7
Accession: 2407Identifier: 2407-I.
Dates:
undated
122.1A: Quality Bakers of America Cooperative, Inc. - Quality Bakers of America Letter Proposal May 13, 1952 (for study 122C), 1952
File — Box: 7
Accession: 2407Identifier: 2407-I.
Dates:
1952
122.2A: Quality Bakers of America Cooperative, Inc. - Letter Proposal to Quality Bakers of America, June 22, 1959, re: Sunbeam Bread Slogan, 1959
File — Box: 7
Accession: 2407Identifier: 2407-I.
Dates:
1959
123A: Dancer-Fitzgerald-Sample, Inc. - A Proposal for a Psychological Research Project on the Effectiveness of TV Commercials, 1953
File — Box: 7
Accession: 2407Identifier: 2407-I.
Dates:
1953
124A: Aldens, Inc. - Proposal for a Psychological Research Study on the Personality of Aldens' New Store in Lansing, Michigan, 1952
File — Box: 7
Accession: 2407Identifier: 2407-I.
Dates:
1952
125C: California Medical Association Committee on CPS - The California Physicians' Service -- A Psychological Research Study of its Structure, Function and Effect, 1952
File — Box: 7
Accession: 2407Identifier: 2407-I.
Dates:
1952
126A: The Parker Pen Company - Proposal for a Psychological Research Study on the Sales and Advertising Problems of Parker Pen, 1952
File — Box: 7
Accession: 2407Identifier: 2407-I.
Dates:
1952
127A: Young & Rubicam - A Proposal for a Psychological Research Project on the Effectiveness of TV Commercials, 1953
File — Box: 7
Accession: 2407Identifier: 2407-I.
Dates:
1953
127E: Young and Rubicam - Memo on Television Commercials, 1952
File — Box: 7
Accession: 2407Identifier: 2407-I.
Dates:
1952
127.1E: Young and Ribicam - Memo re: Television Commercials, undated
File — Box: 7
Accession: 2407Identifier: 2407-I.
Dates:
undated
128A: Botsford, Constantine & Gardner - Proposal for a Psychological Research Study on the Problems of Spelling and Advertising Prunes, 1952
File — Box: 7
Accession: 2407Identifier: 2407-I.
Dates:
1952
128B: Summary and Outline of the Prune Report, undated
File — Box: 7
Accession: 2407Identifier: 2407-I.
Dates:
undated
129A: Ted Bates and Co. - Proposal for a Psychological Research Study on the Selling and Advertising Problems of Carter's Little Liver Pills, 1952
File — Box: 7
Accession: 2407Identifier: 2407-I.
Dates:
1952
130E: Foote, Cone & Belding - A Memo on the Sales and Advertising Problems of Satina, 1952
File — Box: 7
Accession: 2407Identifier: 2407-I.
Dates:
1952
131C: Foote, Cone & Belding - A Psychological Research Study on the Sales and Advertising Problems of Delsey, 1952
File — Box: 7
Accession: 2407Identifier: 2407-I.
Dates:
1952
131E: Foote, Cone & Belding - Delsey Toilet Paper, 1952
File — Box: 7
Accession: 2407Identifier: 2407-I.
Dates:
1952
132A: Knox Reeves Advertising, Inc. - A Proposal for a Psychological Research Study on the Effectiveness of Single Versus Multiple Television Commercials, 1953
File — Box: 7
Accession: 2407Identifier: 2407-I.
Dates:
1953
132E: Knox Reeves Advertising, Inc. - Television Commercials, undated
File — Box: 7
Accession: 2407Identifier: 2407-I.
Dates:
undated
133C: John's Plants and Seeds - A Psychological Analysis of the Motivations at Work in the Purchase of Indoor Growing Evergreen Plants, 1952
File — Box: 7
Accession: 2407Identifier: 2407-I.
Dates:
1952
134A: J. J. Weiner Company - Proposal for a Psychological Research Study on the Sales and Advertising Problems of Cresta Blanca Wine, 1952
File — Box: 7
Accession: 2407Identifier: 2407-I.
Dates:
1952
134B: Cresta Blanca Work-in-Progress Report, undated
File — Box: 7
Accession: 2407Identifier: 2407-I.
Dates:
undated
134E: The J. J. Weiner Company - Memo on Cresta Blanca Wine Company, undated
File — Box: 7
Accession: 2407Identifier: 2407-I.
Dates:
undated
134F: The J. J. Weiner Company - An Ad Effectiveness Test on the New Cresta Blanca Ads, undated
File — Box: 7
Accession: 2407Identifier: 2407-I.
Dates:
undated
134.1E: J. J. Weiner - Cresta Blanca Wine Sales, 1953
File — Box: 7
Accession: 2407Identifier: 2407-I.
Dates:
1953
134.1F: The J. J. Weiner Company - A Psychological Research Study on the Effectiveness of Six Ads for Cresta Blanca Triple Cream Sherry, 1953
File — Box: 7
Accession: 2407Identifier: 2407-I.
Dates:
1953
135A: Russel M. Seeds Company - Proposal for a Psychological Research Study on the Sales and Advertising Problems of Sheaffer Pens, 1952
File — Box: 7
Accession: 2407Identifier: 2407-I.
Dates:
1952
135E: Russel M. Seeds - A Blueprint for Christmas Advertisements of Sheaffer Pens, 1952
File — Box: 7
Accession: 2407Identifier: 2407-I.
Dates:
1952
135.1A: Carl Byoir & Associates, Inc. - Letter re: Sheaffer Pens, 1957
File — Box: 7
Accession: 2407Identifier: 2407-I.
Dates:
1957
135.1E: Russel M. Seeds Co. - New Sheaffer Announcement Advertisements, 1952
File — Box: 7
Accession: 2407Identifier: 2407-I.
Dates:
1952
135.2A: W. A. Sheaffer Pen Company - A Creative Problem Analysis and Proposal for a Motivational Research Study on Sheaffer Pens, 1957
File — Box: 7
Accession: 2407Identifier: 2407-I.
Dates:
1957
135.2E: Russel M. Seeds Co. - Sheaffer Pen, 1953
File — Box: 7
Accession: 2407Identifier: 2407-I.
Dates:
1953
135.3E: Potential Office Market for a Sheaffer Automatic Pencil, 1958
File — Box: 7
Accession: 2407Identifier: 2407-I.
Dates:
1958
