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E.C. Beetem and Son, Inc. records

Creation: 1875-1967
 Collection
Accession: 1178

Abstract

The firm of E.C. Beetem & Co. was established in 1901, incorporated as E.C. Beetem & Son, Inc. in 1923, and for a time was one of the leading carpet manufacturers in the United States. The company employed women in the finishing and materials departments, in the office, and at home assembling rag rugs; men were employed as weavers. This collection includes administrative records, correspondence with customers, selling agents, and rag dealers which document marketing strategies and pricing. Also included in this collection are some samples and drawings of rug patterns.

Dates

  • Creation: 1875-1967

Creator

Extent

89.5 Linear Feet

Historical Note

The firm of E.C. Beetem & Co. was established in 1901, incorporated as E.C. Beetem & Son, Inc. in 1923, and for a time was one of the leading carpet manufacturers in the United States. The company employed women in the finishing and materials departments, the office, and at home assembling rag rugs; men were employed as weavers.

John C. Stephens (1843-1900) and Edward C. Beetem (1852-1938) formed the partnership of Stephens & Beetem at Carlisle, Pennsylvania, and bought the firm of Frysinger & Co. of the same place in 1875. In 1877, they built a carpet factory. The firm of E.C. Beetem & Co. was established in 1901, after Stephens' death. In the same year, the firm made the Carlisle Carpet Mills. In 1906, the Charles B. Young Co. became the selling agent for the firm; the company produced their first "Hit and Miss Rag Rug," and Charles Gilbert Beetem (1881-1969), partner of his father, went to Philadelphia to establish a rug factory at Kensington, which specialized in Raglin carpets, so as not to interfere with carpet weaving in the mills at Carlisle.

In 1914, the Kensington plant was moved to a new mill in Carlisle as the elder Beetem sought to reassert control over his son's enterprise. By then, the volume of business had reached $400,000 a year, and the firm was one of the leading carpet manufacturers in the country. In 1914 C. Gilbert Beetem joined the company and expanded it with dye works in Carlisle and two mills in Philadelphia. They traded under various names: E.C. Beetem and Son, Bedford Mills, Carlisle Carpet Mills, Carlisle Dye Works, and Raglin Hand-craft Mills, and as Eden Mills in Philadelphia. They manufactured handwoven rag rugs, carpet, jute-filled rag rugs, chenille rugs, cotton bath rugs, novelty rugs, draperies, curtains, and pillow covers. The firm continued to be managed in such a way as to be able to flexibly respond to market forces. It relied on a predominantly female workforce, depending on women sewing the rag rugs in the home.

Beetem's products had a wide distribution throughout the United States. By 1923, the following large distributors were secured to handle production output: Artman-Treichler Co. (Philadelphia), Carson Pirie Scott & Co. (Chicago), J. Kennard & Sons Carpet Co. (St. Louis), and W.&J. Sloane (San Francisco). The business was incorporated as E.C. Beetem & Son, Inc. in 1923. In 1925, they severed connections with the Charles B. Young Co. and secured the services of George K. Van Nostrand, Inc., of New York, but this connection later proved disappointing. In the years that followed, the increasing flow of Japanese products reduced the volume of Beetem's business. Changing patterns of operation, with women no longer sewing rags at home, and management problems also contributed to the business decline, and operations ceased in the 1960s.

Scope and Contents

This collection includes correspondence with customers, selling agents, and rag dealers, which document marketing strategies and pricing. Also included in this collection are some samples and drawings of rug patterns.

The collection is arranged in the following seven series: Series I. Administrative records; Series II. Outgoing correspondence; Series III. Incoming correspondence; Series IV. Accounts; Series V. Production and employee records; Series VI. Stephens and Beetem records; Series VII. Miscellany.

Administrative records series consist of the board of directors' minutes, charters, bylaws, and treasurer's annual reports.

Series II and III are Outgoing and Incoming correspondence which include letters to selling agents, customers, rag dealers, and letter books of the dye house and Carlisle mills. Of particular interest are the letters between Edward C. and C. Gilbert Beetem. These describe debates on business strategy, with Edward Beetem advocating concentrating on a small line of high-quality carpets and his son Gilbert seeking to establish an extensive line of Raglin rugs to meet the growing working-class market.

The Accounts series documents the company's pricing practices, marketing strategies, and labor relations.

Production and employment records series document employees' work and includes workbooks, time books, time cards, payroll records, correspondence regarding job vacancies (including job applications, both letters from applicants and forms), and employment certificates for minors. The company employed women in the finishing and materials departments, the office, and at home assembling rag rugs; men were employed as weavers.

The small series of Stephens and Beetem documents John C. Stephens and Edward C. Beetem's earlier partnership before the establishment of E.C. Beetem & Co., and includes agreements, orders, check stub books, and financial records.

Series VII. Miscellany contains some newspapers, cotton sample books, and drawings of rug patterns.

Access Restrictions

No restrictions on access; this collection is open for research.

Language of Materials

English

Additional Description

Separated Materials

E.C. Beetem & Son, Inc. photographs (Accession 1985.227), Audiovisual Collections and Digital Initiatives Department, Hagley Museum & Library.

Finding Aid & Administrative Information

Title:
E.C. Beetem and Son, Inc. records
Date:
1970
Description rules:
Describing Archives: A Content Standard
Language of description:
English
Script of description:
Latin

Revision Statements

  • 2021: Encoded by Angela Schad

Repository Details

Repository Details

Part of the Manuscripts and Archives Repository

Contact:
PO Box 3630
Wilmington Delaware 19807 USA
302-658-2400