skip to searchskip to content
banner
Canada Dry beverages sales album
print eadcite thisAsk Hagley
Canada Dry beverages sales album

Accession 1995.248

Audiovisual Collections and Digital Initiatives Department, Hagley Museum and Library


PO Box 3630
Wilmington, Delaware, 19807
302-658-2400
askhagley@hagley.org

This finding aid was produced using the Archivists' Toolkit 2019-01-14T11:38-0500

Finding aid prepared using best local practices and Describing Archives: A Content Standard

Cite items for this collection in the following format:
[Description and dates], Box/folder number, Canada Dry beverages sales album (Accession 1995.248), Hagley Museum and Library, Wilmington, DE 19807

icon

Descriptive Summary

Title: Canada Dry beverages sales album
Dates: 1938
Accession Number: 1995.248
Creator: Canada Dry Ginger Ale, Inc.
Extent: 1 volume
Physical Description: 1 album (22 photographic prints) ; b&w and color ; 8.5 x 11 in. (album). Cover separated from album. "World famous for quality" is embossed in gold on cover.
Location: GL Box 1.
Language of Material: English
Repository: Hagley Museum and Library: Audiovisual Collections and Digital Initiatives Department
Abstract: Canada Dry is a brand of soft drinks best known for its ginger ale. Canada Dry had its beginning when John McLaughlin (1865-1914) opened a small carbonated water plant in Toronto, Canada, in 1890 to manufacture soda water. In the 1930s the company introduced other Canada Dry mixers. Canada Dry expanded worldwide during this period. The album was created as a salesman's flip chart for Canada Dry distributors to show retailers. There are images of Canada Dry products, views of bottling plants and the manufacturing process, as well as advertisements and merchant testimonials.
icon

Administrative Information


Existence and Location of Copies

View selected items online in Hagley's Digital Archives.

Access Restrictions

This collection is open for research.

icon

Historical Note

Canada Dry is a brand of soft drinks best known for its ginger ale. Canada Dry had its beginning in Toronto, Canada when John McLaughlin (1865-1914) opened a small carbonated water plant in 1890 to manufacture soda water, which he then sold to drugstores as a mixer for fruit juices and flavored extracts. In 1904, he created Canada Dry Pale Dry Ginger Ale. In 1919, McLaughlin began to ship the product to New York City, and two years later opened the first Canada Dry plant in the United States in Manhattan.

In 1923, P.D. Saylor and Associates purchased the company from the McLaughlin family and formed Canada Dry Ginger Ale, Inc. Consumer demand grew and this led to national expansion. Much of its popularity was linked to the fact that it was used as a mixer to mask the taste of home brew during Prohibition. The 1930s saw the introduction of other Canada Dry mixers. Canada Dry expanded worldwide during this period.

The 1980s was a time of several ownership changes. In 1986, it was acquired by Cadbury Schweppes of London. Now Canada Dry is part of Plano, Texas-based Dr. Pepper Snapple Group, which was spun off from Cadbury Schweppes in 2008.

icon

Scope and Content

The album was created as a salesman's flip chart for Canada Dry distributors to show retailers. There are images of Canada Dry products (ginger ale, club soda, alcohol mixers), views of bottling plants and the manufacturing process which includes photos of ginger being harvested in Jamaica. Advertising campaigns and point of purchase "sales boosters" are illustrated. Lastly, there are merchants' testimonials and statistical marketing information for retailers.

icon

Access Points

Advertising--Carbonated beverages.
Carbonated beverages--Equipment and supplies.
icon