Executives
Subject
Subject Source: Library of Congress Subject Headings
Found in 1 Collection or Record:
Executive Officer files, 1960-1970
Series
Accession: 1825-IIdentifier: 1825-I-III.
Scope and Content:
This series describes the history of the company during the 1960s, a period during which it steadily lost market share to IBM. The correspondence of President R.E. McDonald and Vice Presidents F.R. Raach and G.H. Geick documents corporate strategy, organization changes, technological innovation, and sales policies.
Dates:
1960-1970
