Chevrolet, 1917-2010, undated
Part of collection: Z. Taylor Vinson collection of transportation ephemera (20100108-ZTV)
Dates
- Creation: 1917-2010
- Creation: undated
Scope and Content
This subseries documents Chevrolet, which was built by Chevrolet Motor Car Company (1911-1918) and the Chevrolet Division of General Motors Corporation (1918-Present). Chevrolet was co-founded by Louis Chevrolet and William Durant. At the time of Chevrolet's founding, Durant had recently been ousted from General Motors and was seeking to regain control by introducing a low-cost car. Differences between the company's co-founders led Louis Chevrolet leaving the firm in 1915.
That same year, Chevrolet introduced the Four-Ninety, which was the company's answer to the Ford Model T. This car was very successful and proceeds from its sales allowed Durant to secretly buy a controlling interest in General Motors in 1916. Durant subsequently merged Chevrolet into General Motors as a separate division in 1918. Chevrolet is presently a maker of low priced, medium priced, and performance vehicles in General Motors' product hierarchy. See also General Motors and Geo.
General Physical Description note
21 boxes; 2 boxes oversize; 5 folders
Extent
From the Series: 625 Linear Feet
Language of Materials
From the Collection: English
Additional Description
Access Restrictions
Vinson’s manuscript A Collector’s Life: An Autobiography, included in Series XIII, is closed to researchers until 2035.
Repository Details
Repository Details
Part of the Published Collections Repository