Carpet studies, 1980-1990
Part of collection: DuPont External Affairs records (2215)
Dates
- Creation: 1980-1990
Scope and Contents
Included are marketing studies for carpets. These studies track purchases and collect demographic data to develop consumer profiles and assess consumers' awareness of and attitudes toward DuPont's product lines, as well as retailers' willingness to recommend DuPont over competitive products.
Extent
From the Collection: 19 Linear Feet
Language of Materials
From the Collection: English
Additional Description
Access Restrictions
No restrictions on access; this collection is open for research.
These records are located in remote storage. Please contact staff 48 hours in advance of research visit at askhagley@hagley.org
Related Names
Creator
- From the Collection: E.I. du Pont de Nemours & Company. External Affairs Department (Organization)
Repository Details
Repository Details
Part of the Manuscripts and Archives Repository