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1330.1A: Beech-Nut Life Savers, Inc. - A Proposal for a Research Study to Determine the Strength of Beech-Nut's Present Competitive Position in the Chewing Gum Field, what Beech-Nut can do to Expand the Sales of its Gum and to Meet Challenge of Unsatisfied Needs which still may exist in the Candy Field, 1960

 File — Box: 60
Accession: 2407Identifier: 2407-I.
A Proposal for a Research Study to Determine the Strength of Beech-Nut's Present Competitive Position in the Chewing Gum Field ...: what Beech-Nut can do to Expand the Sales of its Gum and to Meet Challenge of Unsatisfied Needs ...
A Proposal for a Research Study to Determine the Strength of Beech-Nut's Present Competitive Position in the Chewing Gum Field ...: what Beech-Nut can do to Expand the Sales of its Gum and to Meet Challenge of Unsatisfied Needs ...

Part of collection: Ernest Dichter papers (2407)

Dates

  • Creation: 1960

Physical Storage Information

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Extent

From the Series: 125 Linear Feet

Language of Materials

From the Collection: English

From the Collection: German

Related Names

Creator

Repository Details

Repository Details

Part of the Manuscripts and Archives Repository

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