During his career, Dr. Dichter published four principal serials to disseminate his ideas. The most important was Motivations, begun in 1956. This was the period when Dichter was near the height of his influence and his ideas were considered new and exciting. Through Motivations, Dichter broadcast some of the ideas and results of his private client studies. Motivations is an interesting window into American middle class culture in the mid-fifties, and contains a number of photographs of domestic life that show the clutter and indifference to style that characterized most homes of that period, in contrast to the abundant consumer durables and style-consciousness in dress and belongings that lay over the horizon. It is not clear exactly when Dichter ceased publishing Motivations, as his surviving file copies end in the middle of 1957. However, some later copies placed among Dichter's file of "Reprints," indicates that publication continued until at least the fall of 1958.

Dichter began publishing his first newsletter on October 13, 1953. In contrast to Motivations, his Memo from the Desk of Dr. Ernest Dichter began as a simple typed letter. However, it soon moved to offset printing and acquired illustrations. Memo is particularly interesting because it is one of the few places in which Dichter described and illustrated the practical workings of his Institute and his research methods. It contains photos of tests underway and of the staff at work, even showing off their new IBM punch card sorter to prove that their operation is up-to-date. Memo also includes Dichter's musings on current events, reports on his latest studies and doings, and the opening of branch offices abroad.

In its last issue in 1964, Memo reverted to a typed format. The following year, Dichter replaced it with Findings, an un-illustrated four-page offset newsletter, which he continued for nearly the rest of his active career, ending the run in June 1986. As its title indicates, Findings mixes information gleaned from the client studies with observations on current events against a constant background of Dichter's main intellectual themes. He also used this newsletter to publicize his own movements and speaking engagements, but these is little on the Institute's inner workings as found in Memo. Findings is therefore most useful as a record of the evolution or persistence of basic ideas in Dichter's thought and of his reactions to the sea changes in American social and political life over those two decades. Information relating to subscriptions and billings for Findings from the 1970s and 80s may be found in the "Files on Publications" series in Subgroup F, Correspondence.

The Human Factor, published between 1976 and 1987 by the Economic Press, Inc., is a pocket-sized folder that contains a single, focused homily or recommendation to managers on the subject of self-motivation or employee motivation. It reflects the growing importance of this sort of work in Dichter's later career, as opposed to the lengthy consumer motivation studies and marketing tips. In 1987, Dichter changed the title to Manager/Motivator and probably ceased active involvement. Manager/Motivator continued to be issued as "ideas for inspiring people by Dr. Ernest Dichter" well after his death, probably by drawing upon or recycling earlier writings. The last known issue is No. 614 from 1998.