PR/Advertising, 1973-2001
Part of collection: MCI Communications Corporation photographs and audiovisual materials (2000-239)
Dates
- Creation: 1973-2001
Scope and Contents
Contains work products and records of various groups within MCI responsible for shaping and monitoring press coverage of MCIs business, legislative and regulatory activities. The series has been organized into four subseries: Corporate Communications, Corporate image, Services, and Tribute to Bill McGowan. The materials date from 1973 to 2001.
Corporate communications subseries
Material consists of slides, photographs, negatives and contact sheets for MCI’s publications, such as Annual Reports and McGowan’s post-mortis press coverage; electronic records documenting multiple versions of MCI’s logo; portraits of MCI and other telecommunications companies executives; pictures of MCI’s sites, facilities, equipment, and corporate events collected for publication purposes.
Corporate image subseries
Videotapes showing the twenty year history of the company and its advertising history. There are programs that highlight technologies, services and benefits to customers, as well as customer testimonials. There is one tape about MCI services to the government during the Gulf War. These tapes date from 1985 to 2001.
Services subseries
Consists of promotional videotapes explaining the services and operations of MCI. There are some advertising spots or promotions for MCI sponsored events. These materials date from 1983 to 1997.
Tribute to Bill McGowan subseries
McGowan died in 1992 and these video portraits were assembled to honor his memory and accomplishments at MCI.
Extent
From the Collection: 140 Linear Feet
Language of Materials
From the Collection: English
Additional Description
Access Restrictions
25-year time seal from the date of creation due to privacy/security reasons.
Litigators may not view the collection without approval.
There are no viewing or listening stations for analog audio, video, or film in the reading room. To access this material, please place a digitization request for the item(s).
Negatives, slides, videotapes, and film material (Boxes 28-30; 31-146 and film cans 1-15) are located in remote storage. Please contact staff 48 hours in advance of research visit at askhagley@hagley.org
Repository Details
Repository Details
Part of the Audiovisual Collections Repository