The Coca-Cola Company is a multinational corporation in the beverage industry, best known for its soft drink Coca-Cola, which was formulated in 1886 by Dr. John Stith Pemberton (1831-1888) as a medicinal syrup for headaches. The company has since evolved to produce a wide variety of beverages and associated products. This small collection consists of a sales catalog and price list showing retailers' options for Coca-Cola point-of-sale advertisements that would encourage customers to purchase additional items before exiting the store, stored in a binder. The binder was updated periodically between 1958 and 1960.

The Coca-Cola Company is a software beverage manufacturer. It was formulated in 1886 by Dr. John Stith Pemberton (1831-1888) as a medicinal syrup for headaches. The company has since evolved into a corporation producing beverages and associated products. This small collection is a 1949 salesman training kit. Researchers interested in merchandise and training procedures regarding the Coca-Cola Company would find this collection useful.