"Cavalcade of America" television commercials on film
Creation: 1952-1957Abstract
The Cavalcade of America television show was an anthology drama which aired on NBC from 1952 to 1953 and ABC from 1953 to 1957. The show was adapted from a radio show of the same name sponsored by the DuPont Company, a chemical company, which began as a manufacturer of gunpowder in 1802.This collections consists of two reels of television commercials for various DuPont products. The commercials feature various spokesmen talking about or demonstrating the products. One commercial features DuPont Company president Crawford Greenewalt.
Dates
- Creation: 1952-1957
Creator
- E.I. du Pont de Nemours & Company (Organization)
Extent
2 item(s)
Physical Description
2 reels (800) : sd., b&w ; 16 mm. TRT 00:46:00.
Historical Note
The Cavalcade of America television show was an anthology drama which aired on NBC from 1952 to 1953 and ABC from 1953 to 1957. The show was adapted from a radio show of the same name sponsored by the DuPont Company, a chemical company, which began as a manufacturer of gunpowder in 1802. The DuPont Company created the Cavalcade of America as a promotional tool. The program dramatized historical events focusing on individual stories of heroism, and occasionally presented a musical performance. The stories were presented as uplifting and emphasized human achievements, progress and technological innovations.
The television show and the radio show overlapped for six months in 1952 and then the radio show went off the air. The episodes aired every other week for the first season and weekly for the following seasons. There were 133 episodes which aired over five seasons. Wilhelm Thiele directed the most episodes, other directors include Robert Stevenson, Laslo Benedek, Jules Bricken, Alvin Ganzer, Charles Bennett and many more.
The show changed it's name to the DuPont Cavalcade Theater in 1955, and in it's final year was known as DuPont Theater. The show was replaced by The DuPont Show of the Month.
Scope and Content
This collections consists of two reels of television commercials for various DuPont products. The commercials feature various spokesmen talking about or demonstrating the products. One commercial features DuPont Company president Crawford Greenewalt.
Reel 1 contains: Agricultural chemicals; Chemical Progress Week (talk by Crawford Greenewalt); Explosives (shaped charges); Deep freeze suit (thermal wear); Encouraging science education; and Teflon. This film has been digitized [ID: FILM_2005254_FC01_01 - FILM_2005254_FC01_06].
Reel 2 contains: Nylon plant in Seaford, Delaware; Freon; High-speed motion picture film and silk screening film; Nylon plastic; DuPont products for the home; Neoprene; and Cellophane. This film has been digitized [ID: FILM_2005254_FC02_01 - FILM_2005254_FC02_07].
Existence and Location of Copies
View this collection online in the Hagley Digital Archives.
Access Restrictions
No restrictions on access; this collection is open for research.
There are no viewing or listening stations for analog audio, video, or film in the reading room. To access this material, please place a digitization request for the item(s).
Language of Materials
English
Subjects
Finding Aid & Administrative Information
- Title:
- Cavalcade of America television commercials on film
- Date:
- 2015
- Description rules:
- Describing Archives: A Content Standard
- Language of description:
- English
- Script of description:
- Latin
Repository Details
Repository Details
Part of the Audiovisual Collections Repository