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Raymond Loewy photographs and audiovisual materials
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Raymond Loewy photographs and audiovisual materials

Accession 2004.255

Audiovisual Collections and Digital Initiatives Department, Hagley Museum and Library


PO Box 3630
Wilmington, Delaware, 19807
302-658-2400
research@hagley.org

Marsha Warrick, 2004

This finding aid was produced using the Archivists' Toolkit 2013-04-02T13:36-0400

Finding aid prepared using best local practices and Describing Archives: A Content Standard

Cite items for this collection in the following format:
[Description and dates], Box/folder number, Raymond Loewy photographs and audiovisual materials (Accession 2004.255), Hagley Museum and Library, Wilmington, DE 19807

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Descriptive Summary

Title: Raymond Loewy photographs and audiovisual materials
Dates: 1905-1980, bulk 1935-1974
Accession Number: 2004.255
Creator: Loewy, Raymond, 1893-1986
Extent: 3,930 items
Physical Description: 3,930 photographic prints: b&w and color ; predominately 8 x 10 in. or smaller; approximately 366 negatives: predominately b&w, some color ; 8 x 10 in. and smaller; 762 slides : color ; 35 mm.; 25 negatives: glass, b&w ; 5 x 7 in.; 2 filmstrips: color ; 35 mm.; 14 sound tape reels; 12 sound cassettes
Repository: Hagley Museum and Library: Audiovisual Collections and Digital Initiatives Department
Abstract: This collection is composed of images of design work Loewy and his firm conducted for corporate American and foreign clients; Loewy's personal photographs; and his speeches and interviews.
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Administrative Information


Provenance

Auction purchase (Christie's), 2001

Processing Notes

These materials were separate photo files maintained by Loewy and his office staff. Titles with quotation marks are the original file titles that were assigned by Loewy or the Loewy office.

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Biographical Note

Raymond Loewy was born in Paris on November 5, 1893. He was the third son of Maximillian and Marie Labalme Loewy and grew up in a bourgeois household. As a boy, he developed an interest in transportation and machines. At age seventeen, Loewy enrolled in a pre-engineering school, an experience that prepared him for the technical aspects of an industrial design career. After distinguished service in World War I, Loewy immigrated to the United States in 1919, hoping to find work at General Electric. He settled in New York City and for the next decade had a varied career as a fashion illustrator, window dresser, and costume designer, but primarily as a commercial artist, specifically an advertising illustrator. His clients included Saks Fifth Avenue, Bonwit Teller, the White Star Line, and Renault, and his images appeared in Harper's Bazar, and Vogue. Advertising illustration made Loewy a well-paid professional, but his real interest was in industrial design.

In 1929 Loewy received his first significant product design commission from Sigmund Gestetner, an Englishman who was seeking to modernize the look of his mimeograph machine. Loewy encased the machine's working parts inside a sleek, modern-looking shell and sales were dramatically increased. This project launched Loewy on his new career of industrial design. During the early 1930s, Loewy also worked for Westinghouse and the Hupp Motor Company, where he designed the prize-winning Hupmobile. His major breakthrough came in 1934 when he received the opportunity to redesign the Sears Coldspot refrigerator, and signed a contract with the Pennsylvania Railroad that launched a two-decade relationship with the "Standard Railroad of the World."

Loewy's work for the Pennsy did much to establish his reputation as the leading figure in the century's most noteworthy American design style: streamlining. His streamlined locomotives and passenger car interiors came to symbolize machine age modernism, a look that defined his body of work and industrial design during the interwar years. His interiors, designed for ships of the Panama Lines, Lord & Taylor department stores, and the Missouri Pacific Eagle railcar were stylish and comfortable. Loewy's "Transportation of Tomorrow" exhibit at the Chrysler Motors Pavilion at the 1939-1940 New York World's Fair included a streamlined taxi, liner, car and trucks, as well as a rocket ship that would travel between New York and London.

Loewy reached his peak in the post-war decades when his office focused on the American consumer and the suburbs. His company expanded to its greatest dimensions at mid-century. It had hundreds of contracts with a wide array of consumer product companies for which Loewy and his associates designed home appliances, bottles, kitchen utensils, living room furniture, dinette sets, dishware, silverware, food and beverage packaging, radios, television, and stereo systems. By this time the Loewy firm employed a large staff of designers, but it was the Raymond Loewy name that attracted clients. During this period Loewy's partner William Snaith (1908-1974) and the firm's in-house architects designed shopping centers, department stores, hotels, and supermarkets.

Loewy opened his first international office in London in the mid-1930s. The firm designed petrol pumps and scales for the Avery Hardoll Company and automobiles for the Rootes group, and various packaging and appliances The London office was closed in 1939 due to World War II, but was reopened in 1947. He formed Compagnie de l'Esthétique Industrielle (CEI), in Paris, in 1952. CEI, a separate operation from the New York office, had been established to bring American-style industrial design to Europe. The office produced designs such as the Elna sewing machine, Le Creuset cookware, the Concorde for Air France, and various projects for Shell (such as corporate identity, gas attendant uniforms, and gas stations).

Transportation, particularly automobiles, was always one of Loewy's passions. After his design of the Hupmobile in the early 1930s, Loewy began work for Studebaker in 1936. His first project for Studebaker was the re-styling of the body of the 1938 President. A year later, the Champion was introduced, and both models boosted the company's image. The postwar Studebakers, particularly the 1947 Champion Regal Deluxe and the 1953 Regal Starlight coupe, had a strong influence on automotive design. Loewy's innovative design of the Avanti in 1962 was widely acclaimed.

Loewy's firm worked on a number of projects for the public sector, including habitability studies for the Navy, and trademark and identity programs for the Coast Guard, the Post Office, and other federal agencies. In 1962, Loewy redesigned Air Force One for President John F. Kennedy, changing the lettering and color scheme on the exterior, and redesigning the interior. Loewy believed that his most significant project for the government was his work with the National Aeronautics and Space Administration (NASA). From 1967 to 1973 Loewy was retained by NASA as a habitability consultant for the Saturn-Apollo and Skylab projects. His recommendations for Skylab included the inclusion of a window through which the astronauts could view earth, as well as proposals for the comfort and privacy of crew members.

In November 1973, Loewy traveled to the Soviet Union to negotiate an industrial design contract with Licensintoge, a government agency, and the All Union Research Institute of Industrial Design. This was an effort to assist the Soviet Union in an attempt to create consumer goods that could compete successfully in American and Western European markets, and to expand the Soviet capacity in industrial design.. Loewy and the Soviets signed a multi-year agreement calling for scientific and design technology collaboration. In 1975, a five-year agreement between the U.S.S.R. and Raymond Loewy, International, Inc., USA was signed that broadened the original pact to include transportation design. Loewy was actively involved with the design of the proposed Moskvich automobile, but it was never produced.

Loewy's experiment with the Soviet Union marked the end of his industrial design career. Financial difficulties had beset the firm in the early 1970s and in 1975, Loewy attempted to stave off the monetary problems by merging all of his corporations into a firm called Raymond Loewy International. The following year, he and Viola (his wife) had sold their shares in that business, and by 1977 Raymond Loewy International declared bankruptcy. The Loewys moved to France and entered retirement. In 1979 his book Industrial Design: Raymond Loewy was published and a portfolio of lithographs of some of his best-known designs were released. Loewy died on July 14, 1986 in Monaco at age 92.

Loewy's life was chronicled in magazines and newspapers. His homes, particularly Tierra Caliente in Palm Springs, appeared in numerous architecture publications. In 1931 he married Jean Thompson, who was a partner in the design firm and played an important role in his early successes. They were amicably divorced in 1946. He married Viola Erickson (1922-1995) in December 1948. During their marriage, she played an increasingly significant role in managing company operations. Their daughter, Laurence Loewy (born 1953), is the CEO of Loewy Design, a firm that is reintroducing Raymond Loewy's designs to a new generation.

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Scope and Content

This collection is composed of images of design work Loewy and his firm conducted for corporate American and foreign clients; Loewy's personal photographs; and his speeches and interviews.

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Access Points

Johnson, Lady Bird, 1912-2007
Kennedy, John F. (John Fitzgerald), 1917-1963
Kettering, Charles Franklin, 1876-1958
Logos (Symbols).
Packaging.
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Series Descriptions and Inventory

I. Corporate Photographs, 1928-1980, bulk 1935-1970
4 linear feet (2,758 images)
Scope and Content
This series primarily consists of press release photographs documenting the wide range of Loewy's design work including transportation, products, packaging, interior design, automobiles, and the 1939 New York World's Fair. Particularly well represented is the Pennsylvania Railroad. Photographs document the wide-range of Loewy's work for the company, which included locomotives, passenger car interiors, and stations. A number of photographs depict Loewy's work for several passenger ship lines before and after World War II. There are also photographs showing the interiors of several of the Loewy firm's offices in New York, Chicago, and Paris. In some instances, the photographs are the only documentation remaining for various projects because the early office correspondence and client/project files were destroyed in the 1950s.
Arrangement
Arranged alphabetically by subject.
Box
1 Abbott Labs, Spring 1958 [Abbott Vitamins; Sucaryl dispensers] ; 3 photographic prints various sizes b/w
Box
1 Air Force One, 1964, undated [Before and after photos and negatives of President Kennedy's plane] ; 8 images 1 8 × 10 color; 2 8 x 10 b/w; 1 2.5 × 3.5 color; 4 negatives
Box
1 Airlines, 1966, undated [Northeast Yellowbird; Air France Constellation Layout; Boeing Stratoliner] ; 3 photographic prints 8 x 10 b/w
Box
1 Allied Precision Industries, undated [Eldorado Electric Alarm Clock] ; 1 photographic prints 8 x 10 b/w
Box
1 Anheuser-Bush (Budweiser), Brooklyn and Massachusetts, undated [Exterior and interior photos of each distribution center. Some Loewy renderings of Cambridge, Massachusetts plant] ; 22 photographic prints 21 8 × 10 b/w; 1 7.5 × 12.5 b/w
Box
1 Anscoflex Camera, 1954, undated [Rediflex before and after photos; preliminary sketches; press releases and captions; Readyflash II; Anscoflex; Anscoflex II] ; 63 photographic prints 59 8 × 10 b/w; 4 5 × 7 b/w
Box
1 Ansul Chemical Co, 1950, undated [Fire extinguisher and nozzle photos] ; 2 photographic prints 8 x 10 b/w
Box
1 Armour & Co, 1944, undated [Packaging and display for Crystar Tasteless Aspirin; packaging for CloverBloom brand butter, cheeses, eggs, margarine; packaging for cooked ham, evaporated milk, shortening] ; 11 photographic prints 8 x 10 b/w
Box
1 Atlas Chemical Industries, Inc, undated [Packaging] ; 1 photographic prints 3 x 5 b/w
Box
1 Automobiles-Miscellaneous, 1959, 1973, undated [Different headlight and grill photos; Lancia "Loraymo"; clay model of a car; Fairchild-Loewy Experimental Safety Car; unidentified in Palm Springs; 1908 limousine sketch, Loewy and Mercury Coupe; unidentified sketch] ; 13 images 5 6 × 10 b/w; 1 5 × 7 b/w; 2 8 × 10 b/w; 1 4 × 5 b/w, 1 7 × 9.5, 1 4 × 5 color, 1 9.5 × 12 b/w, 3 5 × 5 color, 1 negative
Oversize
1 Automobile sketch - Futuristic, undated
Box
1 Automobile Cartoons, 1948, undated [Largely undated cartoon photos with some publicity notations. Also contains original Loewy sketch of Tcheckoslovakia-Grdnyatzck Four (Beetle-Scoopster)] ; 57 photographic prints various sizes b/w
Box
1 "Automobiles of the Future", 1938-1953, undated [Car designed for Chrysler Exhibit 1939 New York World's Fair; bus; sports car; sketches of concept cars] ; 24 images 13 b/w various sizes, 6 8 × 10 b/w, 5 negatives
Box
1 Avanti, 1960-1973, undated [Clay mock-up; drawings; logo design; R. Loewy and car; interior of drivers Area Mock-Up; Gene Hardig and model team; R. Loewy, V. Loewy, and designers in Palm Springs; 1969 Avanti II] ; 57 images 38 various sizes b/w; 1 post card; 1 8 × 10 color negative; 1 5 × 7 b/w negative; 15 4 × 5 acetate negatives; 1 strip negative
Oversize
1 Avanti, undated; 4 negatives
Box
1 "Avion" (airplane) Photographs, 1957, 1961, undated [Sud Aviation Alouette II Helicopter; Air Force One; McDonnell Douglas DC-8 Super 63; McDonnell Douglas DC-8 Series 50; McDonnell Douglas DC-8 Super 61; Air France postcard with R. Loewy notations on back] ; 10 images 8 8 × 10 b/w; 1 color postcard; 1 negative
Oversize
1 Bateau, undated; 4 11 × 14 color
Box
1 "Bleifeld Group", undated [Avanti and other car slides] ; 4 images 1 8 x 10 b/w; 3 slides
Box
1 "Brazil - Sao Paulo Office Designs", undated [Wolff Silverware Shop] ; 2 photographic prints 8 x 10 b/w
Box
1 Brill Manufacturing Co, 1953, undated [Street Cars (Cleveland & Chicago) exteriors and interiors] ; 7 photographic prints 8 x 10 b/w
Box
1 Britvic - Orange Juice, undated; 1 photographic prints 8 x 10 b/w
Box
1 Broadway-Hale, undated [D.S. Crenshaw Women's Shoe Dept] ; 1 photographic prints 8 x 10 b/w
Box
1 "Brown-Forman", 1954-1969 [Packaging and displays for Early Times, Old Forester, President's Choice; office party photo] ; 28 images 26 8 × 10 b/w; 1 8 × 10 color; 1 color strip negative
Box
1 "Brown-Forman - Ambassador Royal", 1970 [Photos and press releases] ; 29 images 26 8 × 10 b/w; 1 4 × 4.5 b/w; 2 poly negatives
Box
1 "Brown-Forman", 1967 undated [Early Times, Old Forester, and Old Forester Gallon photos] ; 57 images 47 8 × 10 b/w; 10 acetate negatives
Box
1 "Brown-Forman, The President's Choice"; 4 photographic prints 1 3.5 × 4.5 b/w; 3 8 × 10 b/w
Box
1 "Brown-Forman Distillers Corp", 1962 [Packaging and container photos of: Old Forester and Early Times; news releases for Early Times, Old Forester, Gancia Imported Italian Wines, Usher's Scotch, Clicquot Champagnes, President's Choice; proof shots for Old Forester, Early Times, Thistle Scotch; captions for product entries; press releases, booklet and office photo] ; 44 items 35 8 × 10 b/w; 9 proof sheets
Box
1 "Canada Dry Flavorline & 6 Pack", 1960, undated [Press information for Industrial Design Magazine and photos] ; 31 images 20 8 × 10 b/w; 4 proof photos; 7 negatives
Box
1 "Canada Dry Ginger Drink (Glamour)", undated; 1 photographic prints 8 x 10 b/w
Box
1 "Canada Dry Quinine (Quinac)", 1955-1956, undated [Gin and Tonic Mixer; 6 Pack] ; 14 photographic prints 8 x 10 b/w
Box
1 Captions, undated; 4 photographic prints 1 8 × 10 b/w; 3 5 × 7 b/w
Box
1 Carolina Craft Development Center, Puerto Rican Industrial Development Corp, 1964 [Pottery] ; 12 photographic prints 9 8 × 10 b/w; 3 6.75 × 10 b/w
Box
1 Carrier Corporation, 1959; 1 photographic prints 8 x 10 b/w
Box
1 Celotex, 1954 [Building Material/Wall Board] ; 1 photographic prints 8 x 10 b/w
Box
1 Central Rubber & Steel Corp, undated [Women's Friend Washer logo] ; 1 negative
Box
1 Chicago Fair, 1950 [Chicago Tribune, Elgin Watch, Commonwealth Edison, Pepsi Cola] ; 10 photographic prints 8 x 10 b/w
Box
1 Chicago Yacht Club, circa 1950 [Interior and exterior] ; 6 photographic prints 8 x 10 b/w
Box
1 "Chubb Corporation", 1970 [Letterhead] ; 1 photographic prints 8 x 10 b/w
Box
1 Cleo Corporation (Memphis Converting Co.), undated [Christmas gift wrap] ; 6 photographic prints 8 x 10 b/w
Box
1 Coast Guard, 1971 [Rescue Trio: HH-3F Amphibious Helicopter, Venturous (WMEC-625), Mellon (WHEC-717)] ; 1 photographic prints 8 x 10 color
Box
1 Coca-Cola, 1936, 1947, undated [Truck; fountain dispensers and coolers; cups, cans and vending machines; packaging (bottles, cans, 6 pack); article "How Industrial Design Helps the Average Businessman"] ; 18 images 13 8 × 10 b/w; 4 5 × 7 b/w; 1 postcard
Box
1 Cochran, Jacqueline, undated [Cosmetic line] ; 1 photographic prints 8 x 10 b/w
Box
1 Cockshutt Tractor, 1958; 7 images 4 8 × 10 b/w; 3 5 × 8 drawing/sketch photos
Box
1 Conn Organ Corporation, undated; 1 negative
Box
1 "DeMet's Candy Shop & Restaurant", undated; 1 photographic prints 8 x 10 b/w
Box
1 Doral Cigarettes, undated; 1 photographic prints 3x5 b/w
Box
1 DoMore Chair Co, undated; 1 photographic prints 4.5 x 8 b/w
Box
1 Dune buggy, 1970s [All Terrain Vehicle; photos of Loewy in California desert] ; 15 images 2 3.5 × 3.5 color, 1 5 × 3.5, 1 8 × 10, 1 proof strip, 10 acetate negatives
Box
1 Eagle Pencils, 1960; 2 photographic prints 8 x 10 b/w
Box
1 Electrolux Floor Polisher, undated; 7 negatives
Box
1 Emerson Radio and Phonograph Corporation, 1945, undated; 5 photographic prints 8 x 10 b/w
Box
1 Equipose Can Opener, undated; 1 photographic prints 8 x 10 b/w
Box
1 Equitable of Iowa, 1961 [Trademark] ; 1 photographic prints 8 x 10 b/w
Box
1 Fairchild-Hiller, undated [Helicopter] ; 1 proof strip
Box
1 Flame of Hope, undated ["The John F. Kennedy Flame of Hope" candle] ; 1 photographic prints 8 x 10 b/w
Box
1 Formica, undated [Logo design, Capri and Tidestone patterns] ; 4 photographic prints 8 x 10 b/w
Box
1 Fosteria Glass Co, 1956, undated [ A Brilliant Idea in Tableware, Crystal Buffet by Fostoria details the interchangeable items; photos of Radiance Crystal Tableware pattern; figurines] ; 8 photographic prints 8 x 10 b/w
Box
1 Fox & Jacobs, 1962, 1963 [Proctor Road Apartments, Dallas, TX; Model of "Spreader & Base" Dallas Apts] ; 4 photographic prints 8 x 10 b/w
Box
1 Frigidaire, 1944, 1948-1950 [Selling Station; Photo of R. Loewy and Mr. S. M. Schweller, Chief Engineer Frigidaire Division General Motors Corp., outside Dayton plant; air conditioner; refrigerator freezers; ranges] ; 14 photographic prints 13 8 x 10 b/w, 1 4 x 5 b/w
Box
1 General Electric Act 1 Train, 1972; 9 images 5 5 x 7 b/w; 4 slides
Box
1 General Motors, undated [Charles F. Kettering, Raymond Loewy, Mason Roberts] ; 2 photographic prints 8 x 10 b/w
Box
1 Ekco Products Co., circa 1950 [Pressure Cooker] ; 2 images 1 8 x 10 b/w; 1 8 x 10 b/w negative
Box
1 Gestetner Ltd, 1929, 1933 [Duplicating Machine; Sigmund Gestetner and R. Loewy] ; 4 photographic prints various sizes b/w
Box
1 Greyhound Lines, 1934-1950s, undated [Scenicruiser interior; helicopter; helicopter bus; Silversides Bus; Greyhound ashtray; scale model] ; 21 images 3 4 × 5 b/w, 8 3 1/2 × 4 1/2 b/w, 1 5 × 7 b/w; 13 8 × 10 b/w; 3 5 × 8 b/w; 7 negatives
Box
2 Gulf Atlantic Transportation Co, undated [Navy's Landing Ship Dock (LSD), Carib Queen] ; 3 photographic prints 8 x 10 b/w
Box
2 Hallicrafters Co, 1946, undated [S-40 Receiver; Television Sets; Walkie-Talkie] ; 7 photographic prints 1 3.5 × 5 b/w; 6 8 × 10 b/w
Box
2 Hanovia Lamp Division, 1958-1959 [Bahama Sun Lamp] ; 1 photographic prints 8 x 10 b/w
Box
2 Hupmobile, 1931, 1932, 1934, undated [Coupe; Series 518 Sedan; R. Loewy's personal 1931 Hupmobile] ; 10 items 4 8 × 10 b/w; 1 proof sheet w/negatives; 5 negatives
Box
2 Industrial Design Exhibit, Oslo, 1951, undated [E.C.A. Product Exhibit] ; 5 photographic prints 8 x 10 b/w
Box
2 International Harvester, 1936, 1940, undated [Farmall; catalog; various dealer stations; dealer station interiors and exteriors] ; 22 photographic prints 18 8 × 10 b/w; 4 4 × 4 b/w
Box
2 James Lees & Sons, undated [Yarn showroom, NYC] ; 1 photographic prints 8 x 10 b/w
Box
2 Kennedy, John F. (JFK), 1960s, undated [Postage stamp; Air Force One; President's photo] ; 13 images 4 8 × 10 color and b/w; 9 negatives (photos/negatives are signed from JFK to R. Loewy)
Oversize
1 Kennedy, John F. (JFK), undated
Box
2 John Ward Men's Shoes, undated; 1 photographic prints 8 x 10 b/w
Box
2 Lecture Materials, 1920s-1949, undated [Various photos of products Loewy used for speeches. Included are: "New Products Seminar," February 1, 1955; Alberta Vaughn photos; automobiles; washing machines; early electric ironer; coal and/or wood stoves; electric vacuum cleaner; room interiors; old office; ship interiors; old and new Frigidaire] ; 89 images 73 8 × 10 b/w; 11 5 × 7 b/w; 5 negatives
Box
2 Le Mans - 24 Hour Race, 1953, 1964; 2 photographic prints 1 2.25 × 2.25 b/w; 1 5 × 7 color
Box
2 Lever Brothers Products, 1940, undated [Pepsodent Toothbrushes and Tooth Powder] ; 2 photographic prints 8 x 10 b/w
Box
2 Lockheed, 1946 [Constellation] ; 1 photographic prints 8 x 10 b/w
Box
2 "Loewy, Mr. & Mrs. - Photos taken at White House re PCEH", 1967 February [President's Committee on Employment for the Handicapped; informational material] ; 5 photographic prints 8 x 10 b/w
Oversize
1 Loewy Offices, 1969 [C.E.I., Paris - "Prototype for the Tridim, Bertin's Aerotrain"]
Box
2 Loewy Offices, 1957-1975, undated [C.E.I., Paris (Compagnie de l'Esthétique Industrielle) -- Electric switch plate; Helicopter Alouette (Sud Aviation); Concorde (Air France) flatware. Staff and miscellaneous photos] ; 18 images 11 various sizes b/w; 6 color, 1 negative
Box
2 Loewy Offices - Chicago, IL, 1942-1952 [Interior and exterior photos] ; 4 photographic prints 8 x 10 b/w
Box
2 Loewy Offices - 500 Fifth Ave., NYC, 1930s, undated ["RL First Office"] ; 3 photographic prints 2.25 x 2.5 b/w
Box
2 Loewy Offices - 580 Fifth Ave., NYC, 1936-1948, undated [Jean Loewy; reception area; A. Baker Barnhart's office (Loewy partner); penthouse; designers at work; R. Loewy's office] ; 35 photographic prints 2 3.25 × 2.25 b/w; 33 8 × 10 b/w
Box
2 Loewy Offices - "London Office Designs", early 1940s, 1949, undated [Raymond Gas Cooker (made by General Gas Appliances); Rexona soap; Persil soap; Avery Hardoll Gas Pump; AGA Heat Ltd. Trailer; pencil sharpener (not produced)] ; 8 photographic prints 1 1.75 × 9.25 b/w; 2 6.5 × 8.5 b/w; 5 miscellaneous b/w
Box
2 Loewy Offices - 488 Madison Ave., NYC, undated, circa 1950s [Interior photos detailing various office components; R. Loewy and Mrs. A. Baker Barnhart (Loewy's secretary)] ; 57 items 48 8 × 10 b/w; 9 proof sheets
Box
2 Loewy Offices - 425 Park Ave., NYC, 1957 [Interior photos of drafting area, reception room, executive reception area, executive lobby, R. Loewy's office, J.B. Breen's office] ; 7 images 6 8 × 10 b/w; 1 negative
Box
2 Loewy Offices - Miscellaneous, 1930s-1970s, undated [Loewy/Snaith brochures; Loewy in his office; Metropolitan Museum of Art office exhibit, 1934; designers; "Loewy-Ville Comet"; office parties; stock room; office storage area(?)] ; 31 images 5 4 × 5 b/w; 2 8 × 10 b/w; 22 various size b/w; 1 proof sheet; 1 negative
Box
2 Lucky Strike Cigarettes, 1969, undated [Carton and single pack photos/negatives, press release for Doral Cigarettes] ; 6 images 2 8 × 10 b/w;; 4 negatives
Box
2 Mail Box Photos, undated [U.S. Mail Box and truck] ; 3 photographic prints 2 8 × 10 b/w; 1 6.5 × 9.5 color
Box
2 Mesaba Transportation Company, undated [Bus] ; 1 photographic prints 8 x 10 b/w
Box
2 Metropolitan Museum of Art Exhibits [Industrial designer's office, chair in designer's office, 1934; "Room for a Five Year Old Child," 1940] ; 4 photographic prints 8 x 10 b/w
Box
2 "Mickey Cycle - Walt Disney" [file is empty]
Box
2 Miscellaneous Products and People, undated, circa 1930s [Diamond Brite Floor Wax; fireplace; Atlas Grill; Broadway Limited; automobiles; western saddle display; telephone; aerial cable car (ski lift?); Imperial Airways; garden display; interior lounge; Machine Age Elegance - Welder; woman/clam shell model; mixed displays of products; RCA machine; old bus] ; 17 images 4 8 × 10 b/w; 4 8 × 10 color; 2 4 × 5 b/w; 6 negatives; 1 negative strip
Box
2 Nabisco (National Biscuit Co.), undated [French Onion; Ritz; Chicken in a Biskit; Warm Welcome!; Hermit Cookies; Pride Cookies] ; 1 photographic prints 8 x 10 b/w
Box
2 Package Designers Council Awards Luncheon, 1957 [Brown-Forman Distillers (Early Times); O'Keef's Brewing Co. (O'Keef Ale)] ; 10 photographic prints 8 x 10 b/w
Box
2 "Packaging", 1937 1938 undated [Various products include Elizabeth Arden; Jacqueline Cochran; tomato soup] ; 6 images 3 8 × 10 b/w; 2 miscellaneous color; 1 negative
Box
2 Peter Bollenbach Barometer, 1954; 1 photographic prints 8 x 10 b/w
Box
2 Pouguet, John - Municipal Counselor, undated; 2 photographic prints 8 x 10 b/w
Box
2 Railroads - "Chicago, Indianapolis & Louisville RR", undated [Cedar Lake, Indiana station rendering] ; 1 item
Box
2 Railroads - "Fairbanks-Morse", 1945 [Diesel Electric Locomotive] ; 5 images 4 various sizes b/w; 1 color transparency
Box
2 Railroads - "Missouri Pacific Railroad", 1938, 1940, 1945, undated [Interior and exterior photos; the Eagle; Loewy drawings] ; 52 images 47 8 × 10 b/w; 3 various sizes b/w; 1 drawing; 1 negative
Box
2 Railroads - "Monon RR: Chicago, Indianapolis & Louisville", undated [Interior and exterior photos] ; 33 photographic prints 8 x 10 b/w
Oversize
1 Railroad negatives, undated
Box
2 Railroads - Northern Pacific Railway Company, 1953, undated [Vista-Dome North Coast Limited and Absaroka Range of the Rocky Mountains] ; 2 photographic prints 8 x 10 b/w
Box
2 Railroads - PRR, 1937, 1938-1940, 1977, undated [Broadway Limited; Congressional; GG-1; Friends of GG-1 signed poster; The Jeffersonian (interior and exterior photos)] ; 58 images 57 various sizes (mostly 8 × 10) b/w; 1 negative
Box
2 Railroads - PRR, 1937-1940, 1942, undated [K-4-S; Liberty; Q1; S-1; T-1; Trail Blazer; Triplex (interior and exterior photos with some descriptions)] ; 39 photographic prints various sizes b/w
Box
2 Railroads - PRR, 1936, 1937, 1940s, undated [Miscellaneous - New Haven passenger coach designed by Walter Dorwin Teague; photo pages of T-1, Fairbanks Morse, Q1, Triplex, Overnight Coach, Broadway Limited, Bar Lounge, The Eagle-Missouri Pacific; train models; Loewy sketches; interior cut-away photos; cup and saucer; model for testing products; "The Pennsylvania Type" train] ; 53 images 8 8 × 10 b/w; 16 5.25 × 3.25; 15 various sizes b/w; 7 sketches; 7 acetate negatives
Box
2 Railroads - PRR, undated [Stations - Coffee Shop, Milk Bar, and Tobacco Shop in Penn Station; NY; New York City; Long Island; Overbrook, PA; Haverford, PA; Philadelphia, PA Broad Street Station USO Lounge; Wabash Railway; Odenton, MD; Edgewood, MD; Renderings and Sketches] ; 39 images 12 5 × 3.754 b/w; 11 5 × 7 b/w; 10 8 × 10 b/w; 6 negatives
Box
2 Railroads - "PRR Car Exteriors & Interiors", 1930s-1940s, undated; 70 images 43 8 × 10 b/w; 7 various sizes b/w; 4 Loewy Sketches; 1 color negative;15 15 acetate negatives
Box
2 Railroads - R. Loewy and Trains, 1934, 1937, 1939, 1977, undated [Photos of R. Loewy with trains] ; 16 photographic prints various sizes b/w
Box
2 "Rosenthal Ware" - Classic Modern (Form 2000), 1953, 1961, undated [Patterns include: Blush, Plaza, Classic Rose, Golden Radiance, Dawn, Linear, White, Solitaire, Sunburst, Birds] ; 20 photographic prints 8 x 10 b/w
Box
2 "Rosenthal Ware" - Continental and Undine, 1953, 1961, undated [Patterns include: Circle, Fountain Court, Spater, Script, Arbour, Charcoal, Coins, Gayety, Jet Rose, Threads, Reflections, Springtime, Festive, Shadow Leaf, Grey Feru, Silhouette] ; 29 photographic prints 8 x 10 b/w
Box
2 "Rosenthal Ware" - Showroom, Misc. Designs, 1953, 1961, undated [Showroom at 21 E. 26th St., NYC; logo and price cards; miscellaneous patterns] ; 23 photographic prints 8 x 10 b/w
Box
2 Rudd-Melikan, undated [Vending Machines for cold drinks, coffee, dairy products, cold buffet; Kwik Kafeteria; Kwik Kooker] ; 25 8 × 10 b/w 8 x 10 b/w
Box
2 Schick Inc, undated [Vibrasseur; Colonel] ; 4 8 × 10 b/w 8 x 10 b/w
Box
2 Sears Coldspot Refrigerator, 1934-1938, undated; 34 images 33 various b/w (mostly 8 × 10s); 1 negative
Box
2 "Seneca Fabrics", 1955 [Patterns: Feathers, Shapes, Desert, Medallion, Net Texture, Nugget] ; 15 images 11 8 × 10 b/w; 4 8 × 10 advertising cards
Box
3 Ship Photos: American Banner Lines, 1957, 1958, undated [Interior renderings, S.S. Atlantic (interior and exterior photos)] ; 24 photographic prints 8 x 10 b/w
Box
3 Ship Photos: "American Presidential Lines", undated [Interior photos (including Pres. Jackson; renderings of ships (interior and exterior); publicity information] ; 23 images 11 8 × 10 b/w, 12 renderings
Box
3 Ship Photos: Gulf Atlantic Transportation Co, undated [Navy's Landing Ship Dock (LSD)] ; 5 photographic prints 8 x 10 b/w
Box
3 Ship Photos: Matson Lines ( S.S. Lurline) - Folder 1, 1945, 1948, 1950, undated [Exterior and interior photos] ; 107 photographic prints 72 8 × 10 b/w; 35 various sizes b/w
Box
3 Ship Photos: Matson Lines ( S.S. Lurline) - Folder 2, 1945, 1948, 1950, undated [Reprint from Marine Engineering & Shipping Review "Reconversion of Matson Liner Lurline; Matson Lines Los Angeles Office [Julius Shulman photos]; Interior renderings of the Lurline] ; 62 photographic prints 52 8 × 10 b/w; 10 4.25 × 4.75 b/w
Box
3 Ship Photos: Miscellaneous, 1938, 1943, 1965, 1970, undated [Unidentified negatives and photos; stainless steel folding deck chair] ; 8 images 1 4 × 5 color; 1 8 × 10 b/w; 1 5 × 7 b/w; 5 negatives
Box
3 Ship Photos: Moore-McCormack Lines, 1940-1958, undated [Press release information; exterior and interior photos of Rio Ships and S.S. Brasil] ; 87 images 65 8 × 10 b/w, 18 various sizes b/w, 4 negatives
Box
3 Ship Photos: Panama Lines, 1948 [Interiors - Includes interior photos and furniture used on the S.S. Panama, S.S. Ancon, and S.S. Christobal] ; 71 photographic prints 68 8 × 10 b/w; 3 5 × 4 b/w
Box
3 Ship Photos: Panama Lines, 1936, 1937, 1948 [ S.S. Ancon - Interior photos] ; 23 photographic prints 8 x 10 b/w
Box
3 Ship Photos: Panama Lines, 1936-1938, 1946 [ S.S. Panama (Exterior)] ; 49 images 11 8 × 10 b/w; 30 various sizes b/w; 7 negatives; 1 film strip
Box
3 Ship Photos: Panama Lines, 1936-1938, 1948, undated [ S.S. Panama (Interior)] ; 94 photographic prints 71 8 × 10 b/w; 23 various sizes b/w
Oversize
1 Ship Photos: Panama Lines, undated [Interior] ; 1 negative
Box
3 Ship Photos: U.S. Coast Guard, 1959-1967, undated [Exterior ship photos include USCGC Campbell; Gas Turbine Patrol Boat; USCGC Cushnet; Plastic Utility Boat; USCGC Nike; USCGC Violet; Buoy Tender Brambee; USCGC Kukui; USCGC Hamilton; news release from the Public Information Division; U.S. Coast Guard article; Miami Beach Base sign] ; 31 photographic prints 8 x 10 b/w
Box
3 Ship Photos: U.S. Maritime Administration, 1957 [Nuclear powered passenger cargo ship (interior diagram)] ; 1 photographic prints 8 x 10 b/w
Box
3 Ship Photos: U.S. Navy, 1955 [ U.S.S. Carronade] ; 19 photographic prints 8 x 10 b/w
Box
3 Ship Photos: Virginia Ferry Corp, 1936, undated [Del-Mar-Va Ferry; Haddonfield Ferry; Greater Detroit Ferry; Milwaukee Clipper; Pocahontas Ferry; Princess Anne Ferry] ; 44 images 26 8 × 10 b/w; 13 various sizes b/w; 5 negatives
Oversize
1 Ships - Virginia Ferry Corp, undated ["Princess Ann & R. Loewy"]
Box
3 Singer Sewing Machine Co, 1948, undated [Vacuum Cleaner] ; 5 photographic prints 2 10.5 × 11.5 b/w; 3 8 × 10 b/w
Box
3 Smithsonian Exhibit (opening reception), 1975 October; 25 items 18 8 × 10 b/w; 7 proof sheets
Box
3 Society of Architectural Engineers (S.A.E.), 1947 November 17; 2 photographic prints 5 x 7 b/w
Box
3 Socony Vacuum Oil Co. Inc, pre-1945; 2 photographic prints various sizes b/w
Box
3 Standard Cap & Seal Co, undated [Automatic Capping Machine] ; 1 photographic prints 8 x 10 b/w
Box
3 Standard Oil Company (Ohio), undated; 2 photographic prints 8 x 10 b/w
Box
3 Star of Hope Satellite, 1958; 2 photographic prints 8 x 10 b/w
Box
3 Stores, 1922, 1937, 1947, 1948, undated [Foley Brothers; Lord & Taylor in Manhasset, NY 1937; Neiman Marcus; Textron Inc] ; 13 photographic prints 13 various sizes b/w (1 color)
Box
3 Studebaker, 1955 [Mr. & Mrs. Loewy, Mr. & Mrs. Barnhart at South Bend, IN] ; 1 photographic prints 8 x 10 b/w
Box
3 "Studebaker", 1938-1964, undated [Champion; President; Commander; photos of R. Loewy and Jean Loewy at 1939 Automobile Show] ; 32 photographic prints various sizes b/w
Box
3 "Studebaker Development", 1942-1962, undated [Mock-ups and models including the Lark] ; 11 photographic prints various sizes b/w
Box
3 Sunday Times Magazine - "1000 Makers of the Twentieth Century", undated; 1 negative
Box
3 Time Magazine, 1949 [October 31, 1949 issue featuring Loewy on cover; photos of newsstand display] ; 7 photographic prints 8 x 10 b/w
Oversize
1 Train negative, undated
Oversize
1 Train photo - color photo by Ken Murray, 1977 May 15
Oversize
1 Train - S-1 negatives, undated; 3 negatives
Box
3 Transportation, 1938 [Vehicles of the Future - Motor truck; transcontinental bus] ; 3 photographic prints 8 x 10 b/w
Box
3 Triangle Hosiery Co, 1957 [Packaging] ; 1 photographic prints 8 x 10 b/w
Box
3 Trips - Hawaii, 1951 [R. Loewy and Viola Loewy in Hawaii] ; 7 photographic prints various sizes b/w
Box
3 Trips - Japan, April 1951 [Telex in file explaining trip. Photos: dining with Prince Takamatsu; house interiors; Raymond and Viola Loewy arriving in Japan; social functions; Isamu Noguchi (designer/sculptor)] ; 55 photographic prints 49 various sizes b/w; 6 8 × 10 b/w
Box
3 Trips - Russia, 1973-1976 ["Russian Contract, 1973-1976" Loewy's contract with the Soviet Union, the first U.S. industrial design organization to provide services in the U.S.S.R. Photos of: R. Loewy, Viola Loewy, Evert Endt (CEI), Deputy Minister of Foreign Trade Nikolai Smeliakov, and other participants] ; 90 images 67 various sizes b/w, 23 negative strips
Box
3 "U.S. & England (Pre-War) - Miscellaneous Photographs", undated, pre-war (before 1945) [Cooking grill; Gold Pennant Canadian Whiskey; kitchen equipment; Masterbilt (The Universal Match Co.); Rilling Hair Dryer (Salon); Rilling Permanent Waving Machine; vacuum cleaners; Western Automotive products; Luxor Rose; De Pinna (store); locomotive; subway exhibit; Waterloo Subway; pen and pencil set; pencil sharpener; Pullman Ashtray] ; 53 images 50 various sizes b/w, 3 negatives
Oversize
1 U.S. Coast Guard, undated [Helicopter and airplane, ships-exterior, ships-interior, signs] ; 49 photographic prints 49 various sizes b/w and color
Box
3 U.S. Department of Defense, 1961, 1965 [ Defense Materials System and Priorities publication cover] ; 2 photographic prints 8 x 10 color
Box
3 "U.S. Government", 1972 [High Security Experimental Car] ; 1 negative
Box
3 U.S. Government - Miscellaneous, undated [Social Security brochure(?)] ; 2 photographic prints 8 x 10 color
Box
3 U.S. Postal Service, undated [Mail Truck; logo; Mail Box] ; 7 photographic prints 1 8 × 10 b/w; 6 various sizes color
Oversize
1 U.S. Postal Service, undated [Mail Box] ; 2 photographic prints 10 x 12 color
Box
3 Vacuum Cleaner, 1939, undated [2 models (canister and upright), one designed for a Swedish manufacturer] ; 3 images 2 8 × 10 b/w; 1 negative
Oversize
1 Various products, undated; 1 negative 10 x 12
Box
3 Volkswagen Sedan, 1962; 2 photographic prints 8 x 10 b/w
Box
3 "White House", 1967 February [R. Loewy & Mrs. Lyndon B. Johnson re: President's Committee on Employment of the Handicapped] ; 2 photographic prints 8 x 10 b/w
Box
3 "World's Fair", 1939 [New York, 1939 - R. Loewy, PRR's S-1 and Studebaker; Chrysler Exhibit (includes Frozen Forest and Space Rocket Launching); House of Jewels Exhibit (includes Udall & Ballou, Marcus & Co., Cartier, Inc.); Locomotive of the Future; World's Fair buildings and miscellany; New York Herald Tribune reprint "Transportation - A Dramatic Exhibition to be Viewed at the World's Fair"; Motor Truck of the Future] ; 87 images 49 8 × 10 b/w; 34 various sizes b/w; 4 negatives
Oversize
1 World's Fair, 1939 [R. Loewy and S-1] ; 1 negative 10 x 12
Oversize
1 Unidentified, partially assembled boat, undated; 1 photographic prints 11 x 14 b/w
II. Personal Photographs, 1905-1980, bulk 1930-1960
3 linear feet (1,172 images)
Scope and Content
This series consists of formal portraits and candid images of Raymond Loewy, Jean Thompson Loewy (first wife), Viola Erickson Loewy (second wife), Laurence Loewy (daughter), and Loewy's personal automobiles and boats. Also included are photographs of his homes in the United States, France, and Mexico. Especially noteworthy are the photographs of "Tierra Caliente," Loewy's Palm Springs home, that were taken by Julius Shulman.
Arrangement
Arranged alphabetically by subject.
Box
4 Artwork "Antipainting" by Loewy, 1972, undated [Sketches, drawings, artwork] ; 8 images 1 2.25 × 2.5 color; 7 negatives
Box
4 Automobiles - Loewy, Personal, 1931, 1943-1953, undated [Continental; Jaguar; Studebaker; Hupmobile] ; 26 images 4 negatives; 21 8 × 10 b/w; 1 photocopy
Box
4 Automobiles - Loewy, Personal, 1957, 1959, 1963, circa 1969, undated [BMW; Cadillac; Aileron; drawings/sketches; Firebird] ; 76 images 8 large sketches; 17 various sizes b/w and color; 51 negatives
Box
4 Beau Nash Room (Beau Nash Club), Ambassador Hotel (Chicago), 1953 March [Photos of Loewy and other celebrities dressed in French Colonial costumes at the opening of the Beau Nash Room] ; 38 photographic prints 8 x 10 b/w
Box
4 Boats ("Bateau"), Ayrel, undated; 3 photographic prints various sizes b/w
Box
4 Boats ("Bateau"), IZ ZAT SO, 1930s; 5 photographic prints various sizes b/w
Box
4 Boats ("Bateau"), Loraymo, 1957, undated; 41 photographic prints various sizes b/w
Box
4 Boats ("Bateau"), Media Luz, 1946, undated [Descriptive information and photos] ; 60 images 59 8 × 10 b/w; 1 negative
Box
4 Boats ("Bateau") - Miscellaneous, undated; 11 images 2 snapshots b/w, 9 negatives
Box
4 Homes - Artwork, undated; 12 items 7 various sizes, 1 proof sheet, 4 negatives
Box
4 Homes - 580 5th Ave., NYC, undated [Apartment and office] ; 6 items proof sheets
Box
4 Homes - La Cense, France, 1933, 1935, 1952, 1956, undated [File contains negatives, maps, post cards and photos of Raymond, Viola, Laurence Loewy and others] ; 80 images 38 various sizes b/w, 41 negatives, 1 color transparency
Box
4 Homes - Sands Point, Long Island, NY, 1934, undated [Photos of Loewy and others] ; 62 items 61 various sizes b/w (includes contact sheets), 1 negative
Box
4 Homes - "Sands Point, Long Island, NY, 1937-1947"; 67 images 66 various sizes b/w, 1 negative
Box
4 Homes - St. Tropez, France, "Exterior Shots", circa 1950, undated [File contains negatives, descriptive information, and photos] ; 76 images 75 various sizes b/w, 1 negative
Box
4 Homes - St. Tropez, France, "Interior Shots", 1950, 1952, undated [Includes Viola Loewy and Japanese Influenced furnishings] ; 57 images 56 various sizes b/w, 1 negative
Box
4 Homes - Tierra Caliente, Mexico, 1939, 1940, 1946; 6 images 4 8 × 10 b/w, 2 negatives
Box
4 Homes - Tierra Caliente, Palm Springs, CA, undated, post 1946 [File contains descriptive information, Bernard of Hollywood photos and Julius Shulman photos; LIFE magazine photo] ; 160 images 143 varoius sizes b/w, 3 color transparencies, 14 negatives
Oversize
1 La Cense, France, undated [Photo of car and castle] ; 1 photographic prints 16 x 24 b/w
Box
4 Loewy, Jean, undated [Candid and formal portraits, includes Jean in tree house] ; 33 images 26 various sizes b/w, 7 negatives
Oversize
1 Loewy, Jean [Portraits (alone and with dogs); portrait of Irish setter; Jean and Raymond] ; 6 photographic prints various sizes
Box
4 Loewy, Laurence, 1958, undated [Laurence and car; with Raymond in dune buggy; First Communion] ; 7 photographic prints 2 various sizes b/w; 5 3 x 5 color
Oversize
1 Loewy, Raymond, 1956, undated; 2 photographic prints 1 8 × 10 b/w, 1 8 × 10 color
Box
5 Loewy, Raymond, 1905-1940s, undated [Photos of Loewy as a child and young adult in the military; candid and posed photos, some taken at St. Tropez, La Cense, La Salle, Miami Beach, and New York. Loewy and his diving helmet; photos of Loewy's brothers, Max, Henry, and Georges] ; 53 images 49 varoius sizes b/w; 1 tin type photo; 3 negatives
Box
5 Loewy, Raymond, circa 1950-1977 [Portraits, Press Events] ; 93 items 74 various sizes, 6 proof sheets 13 negatives
Box
5 Loewy, Raymond - "Raymond Loewy - Karsh Photos - color", 1952 April; 47 photographic prints 27 8 × 10 color; 20 8 × 10 b/w
Box
5 Loewy, Raymond and Jean, circa 1940, 1941, 1942 [Photos taken in Miami, FL; office at 580 Fifth Ave] ; 9 photographic prints various sizes b/w
Box
5 Loewy, Raymond and Viola, 1948-1975, undated [(file contains negatives), Candid and posed photos taken December 23, 1948 at 580 Fifth Ave. office party; Palm Springs, CA with Anita Louise, with William Powell, with Bennett Cerf (publisher and founder of Random House) and others; St. Tropez; Legion of Honor Medal; French Embassy with Mr. and Mrs. Pierre Salinger; Tess Potter photo, Palm Springs, CA; St. Tropez; "Distinguished Citizens of Paris Award" luncheon] ; 58 items 48 various sizes b/w; 7 contact sheets, 3 negatives
Box
5 Loewy, Raymond, Viola, and Laurence, 1959, undated; 2 photographic prints various sizes b/w
Box
5 Loewy, Viola, 1951, 1955, 1962, undated [Distinguished Citizens of Paris Award; Viola and unknown; candid and posed shots; Fan Ball photos; television interview with cameras and crew] ; 26 items 18 various sizes b/w; 3 small color; 5 contact sheets
Box
5 Loewy, Viola [Cover photo for Family Circus Magazine, January 1958 (file is empty)]
Oversize
1 Raymond and Viola Loewy on boat, undated; 1 photographic prints 11 x14 b/w
Box
5 Miscellaneous, 1928, 1952, 1959, 1965, 1970, 1976, 1980, undated [Photos of Loewy and unknowns; home artwork display; Nassau Bahamas; Car on Boat; Gunter Sachs party in St. Tropez; Egypt trip; family vacations; Petalli; Grand Officer of the Legion of Honor; Viola and unknowns at 'Le Crazy Horse' in Hollywood; Raymond and Bob Askren at 'Sinola' in San Francisco; George and Priscilla Rodney and son at Lido in Paris] ; 106 images 59 various sizes b/w and color, 47 negatives
Box
5 National Society of Industrial Designers Fellowship (Raymond Loewy), 1938, 1940, 1953, undated [Contains photos of items/projects Loewy worked on, such as: futuristic train/trolley; Lucky Strike cigarettes; Child's Desk from "Room for a Five Year Old" exhibit at Metropolitan Museum of Art; Studebaker (1953); photos of Raymond Loewy] ; 9 photographic prints various sizes b/w
Oversize
1 St. Tropez, undated [Uraine; Viola and Japanese Influence] ; 2 negatives
Oversize
1 Tierra Caliente, 1947 [Pool photo with unidentified ( Life photo by Peter Stackpole)] ; 3 images 2 11 × 14 b/w, 1 negative
III. Slides, 1941-1973, undated
1 linear foot (762 slides, including 25 glass plates, 2 films)
Scope and Content
This series consists of both personal and corporate images. Projects for NASA, Shell Oil, Ansul Chemical, the U.S. Postal Service, Pitney Bowes, and Martini & Rossi are particularly well represented. There are also glass negatives of "La Cense," Loewy's estate in France.
Arrangement
Arranged alphabetically by subject.
Box
6 Small envelope: Business and personal, 1973 July; 17 slides
Box
6 Abbott Laboratories, 1964, undated [Sucaryl bottle display] ; 3 slides
Box
6 Airline Companies, undated [TWA; Northeastern; United Airlines; DC-8 Jet rendering for United Airlines; unidentified] ; 10 slides
Box
6 Ansul Chemical, undated [Fire extinguishers; company logo; medical] ; 40 slides
Box
6 Artwork "Antipainting" by Lowey, 1971; 6 slides
Box
6 Automobile, Miscellaneous, 1942, undated [Clay model; 1942 car that was not built] ; 16 slides
Box
6 Avanti, undated; 10 slides
Box
6 Avanti (?) Sketches, undated; 14 slides
Box
6 Avanti and Loewy; 10 images glass plate transparencies
Box
6 Book/Speech layout, undated; 15 slides
Box
6 Buildings/Stores, 1964, undated [Woodward & Lothrop; Highbee; Halle Bros] ; 5 slides
Box
6 Central Rubber & Steel Corp, undated [Ringer Washer] ; 14 slides
Box
6 Clocks, undated; 7 slides
Box
6 Cockshutt, undated [Combine and Tractor, Farm Equipment] ; 17 slides
Box
6 Dictaphone, undated; 18 slides
Box
6 Fairchild, undated [Fairchild Plant; Fairchild plane 6 passenger model; turntable; stereo selector] ; 6 slides
Box
6 Goodyear Vinyl, undated; 3 slides
Box
6 Greyhound Lines, undated [Bus photos; Scenicruiser interior] ; 5 slides
Box
6 Hanovia Sun Lamps, undated; 14 slides
Box
6 Helicopters, 1952, undated [Greyhound; Sikorsky and others; drawings; models] ; 10 images 9 slides, 1 color negative
Box
6 Homes - Sands Point, L.I., NY, 1941, 1942; 2 color slides
Box
6 Hupmobile, undated; 1 image glass plate transparency [broken]
Box
6 Huyler's Candy, undated; 2 slides
Box
6 Hy Dynamic, undated [Construction equipment (?)] ; 12 slides
Box
6 International Club, undated [After Shave Lotion; Stick Deodorant; Men's Cologne] ; 3 slides
Box
6 International Harvester, undated [tractors; dealer stations; logo] ; 13 slides
Box
6 Johns Manville Products, undated [Stationery] ; 9 slides
Box
6 Kennedy, John Fitzgerald, 1964 [Stamp] ; 1 slides
Box
6 Lambert & Butler, undated [Cigarette packaging]
Box
6 Landmark, undated [Logo design] ; 2 slides
Box
6 Laurin Paintings, 1972
Box
6 Loewy, Raymond, Viola and unknowns, 1952, 1974; 3 slides
Box
6 Lucky Strike, 1964; 1 slide
Box
6 Mailbox, undated [U.S. Postal Service Mailbox] ; 39 slides
Box
6 Martini/Martini & Rossi, undated [Logo; labels] ; 24 slides
Box
6 Matson Lines, undated [Offices; S.S. Panama] ; 4 slides
Box
6 McCray Refrigeration, undated [Commercial Display Cases] ; 4 slides
Box
6 Miscellaneous, 1939, 1957, 1962-1968, undated [Some items identified are: American Kitchens; Anscoflex; ARO Equipment Chassis; Atlas Chemical; Atlas Grill; Atwood Bill Changer; Ban Deodorant; Canada Dry; Electro Mechanical Research Inc.; Fanta; Farm Bureau sign; Gordon Baking Co. (Silvercup Bread); HillRom; Hoover Steam Iron; Independent Telephone Co., 1957; Illinois Farm Service; Interstate Truck Lines; Master Bread; Mirado Pencil Packages; Springfield Institute for Savings; 1939 World's Fair Rocket Launch exhibit in Chrysler Building. File contains numerous unidentified items/people] ; 94 slides
Box
6 Nabisco, undated [Product packaging for Premium Crackers; Ritz; Triscuit; Chew Chews; Snack Mate Cheese; Munchies; Fun and Frolic; Tang Ho!; Slim-Trims; Cheese Souffle; Shredded Wheat; Snak Krak; Gaiety Fudge Cookie; Pretz Ale; 1900s Pralines Cookies] ; 27 slides
Box
6 NASA, 1952, 1968, 1969, 1973, undated [Loewy's work with Apollo II, Apollo 9, Apollo, Saturn, and Skylab II, as well as signed images from astronauts] ; 109 slides
Box
6 Office, undated [Raymond Loewy's New York office located at 110 E. 59th St] ; 9 slides
Box
6 Phonograph Parts, 1963 [Tone arm] ; 5 slides
Box
6 Pitney Bows, undated [Mail sorting machines] ; 23 slides
Box
6 Power Outlets, 1964; 10 slides
Box
6 Refrigerator/Freezer (Russian), undated; 26 slides
Box
6 Rosenthal China, undated; 4 slides
Box
6 Satellite (conception), 1958; 2 slides
Box
6 Scales (measuring), undated [Pitney-Bowes Scale; Federal Pacific Electric Company Precision Balanced Scale; Borg Scale] ; 8 slides
Box
6 Scott-Atwater, 1957, undated [Marine Motor] ; 7 slides
Box
6 Sealtest, 1959, 1964 [Truck logo; milk cartons] ; 5 slides
Box
6 Sears (Roebuck & Co.), undated [Sears Compressor 600] ; 9 slides
Box
6 Shell Oil Co, circa 1940-1970 [Gas stations; signs; trucks; products; trademark; French gas pump] ; 123 slides
Box
6 Singer Vacuum Cleaner, undated; 5 slides
Box
6 Studebaker, 1953; 1 slide
Box
6 Westinghouse, 1956, 1963, undated [Console TV; transportable TV; turntable] ; 11 slides
Box
7 'Design III' and 'Design VI'; 2 film rolls in containers
Box
6 La Cense (Loewy's home in France); 14 images glass negatives; 14 glass slides
IV. Audio Tapes, 1958-1974, undated
1 linear foot (29 audio tapes)
Scope and Content
Many of the tapes contain interviews with Loewy conducted for radio and television programs, and also includes Loewy's speech to the American Society of Automotive Engineers (1964) in which he discussed the Avanti project.
Box
7 Loewy practices a speech to University of Cincinnati, 1956 April ; 1 magnetic tape
Box
7 Radio Eng., Kansas City, MO, 1957; 1 magnetic tape
Box
7 Radio Monte-Carlo, "Direct Méditerranée", 1958 [(in Canadian Broadcasting Corp. box)] ; 1 magnetic tape
Box
7 Mike Wallace interview with Loewy, 1963; 1 phonograph record 45 rpm
Box
7 Loewy interview with Victor Miles WHOA Radio, Hato Rey, Puerto Rico, 1963; 1 magnetic tape
Box
7 Loewy Speech to American Society of Automotive Engineers, 1964 [Live Detroit recording at Youngstown Sheet & Tube. Long introduction before speech] ; 1 magnetic tape
Box
7 Un homme, une oeuvre, 1967 [In French] ; 2 magnetic tapes
Box
7 Loewy interview, CBS, 1974 January 16; 1 audiocassette
Box
7 NBCTV 6 p.m.; WPIX-TV 10pm, 1975 August 4; 1 audiocassette
Box
7 No. 2, 1975 November ; 1 audiocassette 'original & best but poor sound'
Box
7 ASID Award, 1978; 1 audiocassette
Box
7 Peter Mayer, 1978 February 17; 1 audiocassette
Box
7 Walker/Loewy, 1978 October; 1 audiocassette
Box
7 Loewy interviewed and filmed aboard Concorde by Dorian Walker Productions, 1978 November 9; 2 audiocassettes
Box
7 Concorde; 1 audiocassette copy of original
Box
7 Interviews, undated; 1 audiocassette
Box
7 Design, part II (inaudible), undated; 1 audiocassette
Box
7 Design, part III (inaudible), undated; 1 audiocassette
Box
7 U.S. Steel Concert Hour, undated [Loewy statement on what is an industrial design] ; 1 magnetic tape
Box
7 Loewy family, undated; 2 magnetic tapes
Box
7 unlabeled; 1 audiocassette
Box
7 In French, undated; 1 magnetic tape
Box
7 Music (Rock & Roll); 1 magnetic tape
Box
7 Empty tape-mailing container; 1 magnetic tape
Box
7 "Pleins Feux Sur Les Spectacles Du Monde"; 1 magnetic tape
Box
7 Blagues de fin de repas; 1 magnetic tape
Box
7 Monte Python, undated; 1 videocassette